The roaster's stock slumps as Starbucks launches a single-serve brewer.
The company plans to sell the Verismo this fall, and says it will maintain a relationship with Green Mountain Coffee Roasters.
A deal with TerraCyle may help solve it.
The single-cup market in the US is dominated by this coffee roaster with its proprietary Keurig brewing system.
But is the purveyor of in-home carbonated drinks going to keep growing -- or suffer the fate of fad stocks like Crocs?
The company's growth strategy involves driving Keurig single-cup brewer adoption in North America.
As 2012 nears, investors' patience is wearing thin with these poor performers.
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Even when they have a plan for their refund check from Uncle Sam, Americans often don't realize how they actually spend the windfall.
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