The roaster's stock slumps as Starbucks launches a single-serve brewer.
The company plans to sell the Verismo this fall, and says it will maintain a relationship with Green Mountain Coffee Roasters.
A deal with TerraCyle may help solve it.
The single-cup market in the US is dominated by this coffee roaster with its proprietary Keurig brewing system.
But is the purveyor of in-home carbonated drinks going to keep growing -- or suffer the fate of fad stocks like Crocs?
The company's growth strategy involves driving Keurig single-cup brewer adoption in North America.
As 2012 nears, investors' patience is wearing thin with these poor performers.
VIDEO ON MSN MONEY
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
The Market Dispatches column has been discontinued. Here's where to find the latest stock and business news on MSN Money, and the latest from market writer Charley Blaine.
MONEY & POLITICS
Breaking up big banks is an untested solution to the too big to fail problem that attempts to isolate and dismantle large, troubled institutions while protecting the rest of the economy.
Your health may improve if you cut gluten out of your diet, but your pocketbook will take a hit -- unless you follow these tips.
Six weeks later, most Americans have forgotten about the 2014 tax season -- except those who didn't file by the April 15 deadline.
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'