The luxury automaker's sales to female buyers have doubled in the US over the past 2 years and now make up 15% of overall sales in North America.
The car maker is expected to lag Toyota in market share in July for the first time in years.
The market's leadership is switching from bank stocks to big exporters, like Toyota.
Ford is likely to outpace competitors in June, after gaining more than a point of market share in the first 5 months of the year.
The LGBT community has serious buying power, nearly $800 billion worth in this country alone.
One secret to the automaker's success in beating the Japanese at their own game is getting the little things right.
Sometimes a more focused approach can be more advantageous.
VIDEO ON MSN MONEY
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
The Market Dispatches column has been discontinued. Here's where to find the latest stock and business news on MSN Money, and the latest from market writer Charley Blaine.
MONEY & POLITICS
Breaking up big banks is an untested solution to the too big to fail problem that attempts to isolate and dismantle large, troubled institutions while protecting the rest of the economy.
A WisePiggy.com poll found that many Americans, especially older ones, do little or nothing to protect their credit scores and reports. See why you should check your credit history.
Six weeks later, most Americans have forgotten about the 2014 tax season -- except those who didn't file by the April 15 deadline.
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'