Wine ban in Alabama could mean big bucks for vintner
The label with a nude nymph offends the state's liquor control board.
A ban can mean big business. At least, that's what Bill Leigon, president of Hahn Family Wines in Soledad, Calif., is hoping.
The Alabama Alcoholic Beverage Control Board recently told stores and restaurants to stop serving Cycles Gladiator wine because of the label, which features a naked nymph, The Associated Press reported late Thursday.
ABC board attorney Bob Martin said the stylized, art-nouveau rendition of a nude female with a flying bicycle violated Alabama rules against displaying "a person posed in an immoral or sensuous manner," The AP reported, but Leigon said the label is a copy of an 1895 French advertising poster for Cycles Gladiator bicycles, which shows a side view of a full-bodied nymph flying alongside a winged bicycle.
Hahn Family Wines is going to turn the ban into a marketing boon: Leigon said he is creating store displays that say "Banned in Bama" and "Taste What They Can't Have in Alabama," the AP reported.
About 500 cases of the wine were sold each year in Alabama, but that won't be missed, Leigon said. "There is going to be a significant increase in our sales," he told the AP.
Original lithographs of the Cycles Gladiator image go for up to $50,000 apiece.
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
[BRIEFING.COM] The stock market finished an upbeat week on a mixed note. The S&P 500 shed less than a point, ending the week higher by 1.3%, while the Dow Jones Industrial Average (+0.1%) cemented a 1.7% advance for the week. High-beta names underperformed, which weighed on the Nasdaq Composite (-0.3%) and the Russell 2000 (-1.3%).
Equity indices displayed strength in the early going with the S&P 500 tagging the 2,019 level during the opening 30 minutes of the action. However, ... More
More Market News
|There’s a problem getting this information right now. Please try again later.|
VIDEO ON MSN MONEY
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'