Morgan Stanley to take Hulu public

The financial giant will reportedly lead the much-anticipated initial public offering for for video-streaming service.

By TheStreet Staff Oct 11, 2010 12:35PM

thestreetBy Maria Woehr, TheStreet

 

Morgan Stanley (MS) is leading an initial public offering for Hulu. A prospectus is reportedly supposed to be filed with the Securities and Exchange Commission before the end of the year.

 

The IPO is expected to raise as much as $300 million and would value Hulu at about $2 billion, according to Reuters. The offering is likely to happen in April or May.

 

Dealogic reports that as of Oct. 8, Morgan Stanley was in second place as a bookrunner, raking in 28 deals grossing more than $11 billion year to date. Goldman Sachs (GS) was in first place, with 40 deals totaling $11.3 billion. This year there have been 940 IPOs totaling more than $156 billion.

"Morgan Stanley has been one of the better IPO underwriters," says Scott Sweet of senior managing partner IPO Boutique. "Certainly Netflix (NFLX) and Gamefly are considered consumer products. So far there have been 27 IPOs in the pipeline of 180."

 

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