Lululemon's fake CEO job listing draws 160 resumes

The company puts a lighthearted spin on questions arising after Christine Day said she would step down from the top spot.

By Kim Peterson Jun 17, 2013 1:58PM
Pedestrians walk past a Lululemon Athletica store in New York on March 19, 2013 (© Lucas Jackson/Newscom/Reuters)Lululemon Athletica (LULU) is looking for a CEO who speaks Sanskrit, can hold a headstand for 10 minutes and has Oprah Winfrey on speed dial.

That's the new job posting from the company, and amazingly, at least 160 people have applied, according to CNN. Winfrey must get a lot of calls.

The posting was a joke, a nice change of pace from a company that hasn't had much to joke about lately. First there was the see-through-pants debacle that cost Lululemon nearly $70 million in revenue, and now CEO Christine Day is leaving for unclear reasons.

But Lululemon has retained a sense of humor through it all. A company spokeswoman said the fakeout was intended to show that Lululemon has "always been a fun and irreverent brand" and is "not afraid to spark a conversation in our communities."

In the ad, Lululemon says it's looking for a CEO who:
  • Can communicate powerfully, often through Sanskrit.
  • Has a plan to bring yoga to Mars by 2018.
  • Can get his or her "om" on when the urge arises.
  • Will hold Lululemon's version of "The Bachelor."
  • Knows how Cadbury (MDLZ) got caramel in the Caramilk bar.
  • Will wear The Mansy -- a one-piece leotard featured in a previous company joke -- to lead company chants.
  • Has Chip Wilson, Bill Clinton, Ellen DeGeneres and Oprah Winfrey on speed dial.
  • Drinks wheatgrass and tequila shots on Fridays.
  • Can trace his or her heritage back to Phidippides, who was considered the Greeks' best runner around 500 B.C.

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