Arizona picks a foliage fight with Vermont
After claiming its fall colors are better, it finds out how seriously the Green Mountain State takes its lucrative leaf-peeping.
When tourists think about a trip to Arizona, they're likely pulled by the beauty of the Grand Canyon. Now the state's tourism magazine is aiming to add a new check box: the desert state's fall foliage.
That's not sitting well with Vermont.
It all started with Arizona's state magazine touting the state's autumn beauty. The October cover adds the dig "Why it's better here than it is in Vermont."
For Vermont, Arizona's swagger comes down to more than words. After all, the tiny New England state depends on tourism, with leaf-peepers spending about $460 million during the fall season (pictured), according to a 2011 study commissioned by Vermont.
In response, Vermont Life magazine prepared its own mock-up magazine cover. Its boast? That Quechee Gorge -- a picturesque spot where the Ottauquechee River falls 165 feet -- is "grander than the Grand Canyon." The magazine, run by the state's tourism office, notes that the cover was done in "some fun."
Nevertheless, not everyone is taking Arizona's boast so lightly.
"Don't make us laugh," Phineas Swann B&B, a luxury inn near Vermont's Jay Peak ski resort, wrote on Twitter. Another Vermonter wrote: "You can't steal our fall foliage thunder, #AZ."
The challenge comes just as the leaves are starting to turn in Vermont, with peak season typically hitting by early or mid-October. By that point, cars are bumper to bumper along Route 100, a picturesque road through the Green Mountains that's also the location for Unilever's (UL) Ben & Jerry's.
As a Vermont resident, I can attest to the beauty of the state's autumn colors -- and the crowds that follow. But in its blog, Arizona Highways sought to back off its claim, writing that its October cover meant to make a point about the length of their respective fall seasons.
"We're blessed in Arizona with an autumn that runs from early September on the North Rim of the Grand Canyon to early December in the southern parts of our state," the magazine noted.
That may be true, given that Vermont's drab browns come November, but Arizona is finding that messing with the Green Mountain state's fall foliage crown is serious business.
Follow Aimee Picchi on Twitter at @aimeepicchi.
"The challenge comes just as the leaves are starting to turn in Vermont, with peak season typically hitting by early or mid-October. By that point, cars are bumper to bumper along Route 100, a picturesque road through the Green Mountains..."
I wonder how much the pollution from all these cars is killing the countryside. But, the Vermonters don't care because they just want the tourist dollars. Maybe Ben and Jerry's should come up with a new ice cream flavor called "Gas Pipe." Hypocrite libbies.
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
[BRIEFING.COM] The stock market finished an upbeat week on a mixed note. The S&P 500 shed less than a point, ending the week higher by 1.3%, while the Dow Jones Industrial Average (+0.1%) cemented a 1.7% advance for the week. High-beta names underperformed, which weighed on the Nasdaq Composite (-0.3%) and the Russell 2000 (-1.3%).
Equity indices displayed strength in the early going with the S&P 500 tagging the 2,019 level during the opening 30 minutes of the action. However, ... More
More Market News
As geopolitical tensions threaten to spin out of control, investors are wondering how best to position their portfolios for the global turmoil.
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'