Butterball needs men to man its turkey hotline
The legendary toll-free Thanksgiving service is breaking a new gender barrier, looking to hire males for the first time.
When it comes to talking turkey, men are about to break the gravy-coated glass ceiling.
That's because Seaboard's (SEB) Butterball is looking to hire men for its turkey hotline, marking the first time in the toll-free service's 32-year history that the call center has sought out some toms to work alongside its staff of 60 hens, Bloomberg Businessweek reports.
The reason behind the quest for gender equity at the Turkey Talk-Line reflects the changing dynamics of the Thanksgiving kitchen as more men don aprons and take on the task of preparing the holiday table's centerpiece.
"Thanksgiving is a holiday of tradition, but there is one thing that has changed over the years -- more men than ever before are involved in preparing the Thanksgiving turkey," Butterball notes on its Facebook (FB) page, which invites men to apply for the job.
One-quarter of all calls to the Turkey Talk-Line came from men last year, up from just 9% in the early years.
While Butterball has never hired a man for the call center before, it hasn't excluded them, Businessweek notes. The company points out that no men had ever applied.
To change that, Butterball has debuted a contest on its Facebook page, asking, "Are you the man we've been looking for?" Applicants need to know their way around a turkey, write three essays ("What is your favorite Butterball Turkey preparation method and why?") and submit a short video about turkey cooking.
The man hired as the first Butterball spokesman will be featured on media interviews and receive a cash award of $4,000. Once picked, he'll undergo training at Butterball University as well as get media lessons before taking a spot at the call center.
Applications are being taken through Oct. 20, so would-be turkey men still have a few weeks to strut their stuff for Butterball.
Follow Aimee Picchi on Twitter at @aimeepicchi.
Copyright © 2013 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
A basic income policy can actually ensure a decent standard of living for everyone.
- People left $500,000 in coins at airports last year
- How your driving can affect your credit
- Obamacare projected to cost hundreds of billions less
- November jobs report: Winners and losers
- Student loan debt climbs for 5th year in a row
- Wall Street finally notices Bitcoin
- Part-time workers hurt by on-call system
- 5 myths about late payments and your FICO scores
- Auto loan interest rates hit record low
[BRIEFING.COM] A solid November employment report translated into a solid day of gains for the major averages. While there was some talk that the encouraging job growth raised the odds of the Fed announcing a tapering at its December meeting, the message of the markets today was either that it didn't believe there would be a tapering this month or that it doesn't fear a tapering this month.
It was just one day, yet there was ample meaning wrapped up in the connection that the 10-yr ... More
More Market News
The Fed may start tapering in just a few months. Here are a few of the likely winners and losers.