Rush Limbaugh and Sean Hannity aren't going away
Even if Cumulus drops their talk shows, other radio stations will likely pick up the controversial conservative hosts.
That's the view of Talkers Magazine publisher Michael Harrison, who tells MSN Money that if Cumulus does drop Limbaugh and Hannity, their shows will likely get picked up in many if not all of the same markets on other radio stations. For instance, the hosts would leave New York's WABC for WOR, which Clear Channel, the distributor of Limbaugh and Hannity, acquired last year.
"These new stations will he happy to have them," he said, adding that it's certain that Limbaugh and Hannity are leaving Cumulus, though it seems likely. "The industry has been talking about it for a year."
According to Politico, talks between Cumulus and Clear Channel's Premiere Networks "broke down due to disagreements over the cost of the distribution rights." The rift, however, may run deeper.
Indeed, there has been bad blood between Limbaugh and Cumulus CEO Lew Dickey for months. Dickey had blamed Limbaugh's 2012 comments about Georgetown law student Sandra Fluke for indirectly causing a $2.4 million decline in revenue. The company carries Limbaugh and Hannity on 40 stations.
The Cumulus issue doesn't indicate that conservative talk radio is dying. In fact, it shows the opposite. Politico is reporting that Cumulus might move some of its existing talent, such as Mike Huckabee, Mark Levin and Michael Savage -- none of whom are anyone's idea of a liberal -- into one of the slots vacated by Limbaugh and Hannity, who rank first and second on Talker's Heavy Hundred list of the country's most important talk show hosts.
Limbaugh, in particular, is certainly a survivor. After the uproar over his remarks about Fluke, including his calling her a slut, several big-name advertisers, such as CVS (CVS) and Walt Disney (DIS), dropped his show, according to Media Matters for America, a liberal media watchdog group that's often critical of conservative talk radio.
Although Limbaugh apologized for the incident, the loss of sponsors doesn't seem to have fazed him. Recently, he got into hot water again for his racially tinged remarks about the acquittal of George Zimmerman. But no apology appears forthcoming.
Jonathan Berr does not own shares of the listed stocks. Follow him on Twitter @jdberr.
"Although Limbaugh apologized for the Fluke, the loss of sponsors doesn't seem to have fazed him. Recently, he got into hot water again for his racially tinged remarks about the acquittal of George Zimmerman. But no apology appears forthcoming."
No apology necessary in either case. Fluke was a slut and Treyvon thought he was a badazz.
Sandra Fluke wanted free birth control for women. Wrong is wanting others to pay for it.
Government loves the insurance industry, it makes you unaccountable for your actions.
Man, that sound just like politicians.
Big Deal! They'll be picked up on other stations in those same markets and all will be able to enjoy Rush and Sean.
anthony wieners wife is a drama queen. now do y'all finally get it?
Amazing how the granola, tree huggers forget about Al Sharpton and his past yrs. of accusations that were completely false; race baters and black mailers on the left R the real racists? I hope Zimmerman gets hundreds of millions from NBC for doctoring tapes and calling him White! hello, he is spanish-look at him: I wonder why the spanish people R not protesting? (because they have morals--ethics and R hard workers; not welfare rats) What if his last name was lopez or? hmmm
the worst racists R on the left; and cry babys all; There is going to be no more free money for u hipocrits; grow up? if u do not like working for 7.65 an hr. get a different Obama job and quit taking jobs from beginners to the job market; that is what the fast food industry is for; Have Obama come through on his promises: and quit blaming bush--congress--the trees--what ever!!! unbelievable how media is scared to challenge him on all the BS he has slung for 5 yrs..
The race baters will cause riots is why! lets get it done with, once and for all; Move to a different couontry if u want socialism; it does not work in a free society? geeze
MSN and Politico were really salivating over Limbaugh being off the air. He's one of the last few media anchors who can put into words what most Americans believe.
Yet he's hated because he's capable of having an original thought and isn't afraid to call BS on what most politicians and media spew out as good things or facts. If you're hated by the media machine for having a political viewpoint, you're probably doing some good things.
dicky is a idiot. Rush was right the woman is a slut.condoms are not that expensive and she was complaining that she would ahve to pay for them for several uses a week.
funny though as liberal talk radio uses words like these so often you can't even tune in to one of them with out hearing it where as Rush says thise once and the world is going to end.
Get a life.
If the dimp these guys their followers with continue to follow them and then Dicky can really see the loss.
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