Sunday Ticket in play as Google chats up NFL
CEO Larry Page recently met with league executives. One topic on their agenda was the popular game-streaming platform currently hosted by DirecTV.
The NFL may be seeking a new home for its Sunday Ticket series. One possibility is Google, CNBC's Carl Quintanilla reported on Wednesday.
He said that Google (GOOG) CEO Larry Page recently met with NFL Commissioner Roger Goodell and league executives. On their agenda was rights to the league's Sunday Ticket, where subscribers can enjoy the entirety of every Sunday game and special features.
DirecTV (DTV) currently pays the NFL $1 billion a year to broadcast Sunday Ticket. The deal runs through the end of the 2014 season.CNBC's Julia Boorstin said the NFL is looking to increase that price. It makes sense for the league to talk with everyone, she said, including cable companies and digital distributors.
"I think this far from a done deal and I think we have to remember that they are still in talks with DirecTV, and DirecTV does not want to lose this asset," she said in the report. "Having NFL Sunday Ticket really did help to put DirecTV on the map and I bet they'll fight to keep it."
Google is already on the map in many countries, according to Rich Tullo, of Albert Fried & Company. The Internet giant's global audience could prove advantageous over DirecTV, which is only available in the U.S. and Latin America.
Tullo said Google has a "really good shot" at making a deal with the NFL.
"It's not just about money, it's about building a business plan around the assets," he said in the report. "One thing about Google is they own YouTube. YouTube is all about serial viewing. If you look at Sunday Ticket, what is that? That's serial viewing."
Tullo said the two companies have the ability to help each other out. Google could help the NFL fill stadiums, while the NFL Sunday Ticket could help expand Google's streaming platform.
Boorstin said an NFL deal with Google would probably not be ad supported. She pointed to YouTube's current subscription options and said a Sunday Ticket would likely fall into something similar.
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
[BRIEFING.COM] S&P futures vs fair value: -12.90. Nasdaq futures vs fair value: -30.80. The stock market is on track to begin the session on a lower note as futures on the S&P 500 trade 13 points below fair value. Index futures have spent the entire overnight session in the red amid disappointing quarterly results from a handful of major global companies.
In South Korea, Samsung tumbled nearly 4.0% after reporting results in line with its warning from the beginning of the ... More
More Market News
3 stocks will be in the spotlight Thursday as investors try to make sense of the numbers from the sector.
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'