Why are dyes in Kraft's US Mac & Cheese?
They're not in the UK version, prompting more than 227,000 consumers to sign a petition to get food additives out of the kid favorite.
Updated at 12:30 p.m. ET.
How about a helping of chemical additives with your children's Kraft (KRFT) Macaroni & Cheese? If that doesn't appeal to you, you're not alone: More than 227,000 people have signed a petition urging the food giant to change its recipe.
At issue are two chemical food dyes that are excluded from Kraft's cheesy pasta in some other countries, according to the petition, which two food bloggers started. In some countries, the chemical dyes -- Yellow 5 and Yellow 6 -- are actually banned.
"These unnecessary -- yet potentially harmful -- dyes are not in Kraft Macaroni and Cheese in other countries, including the UK, because they were removed due to consumer outcry," the petition from Vani Hari and Lisa Leake says. "Kraft reformulated their product for the UK, but not for their fellow American citizens."
In a statement posted on the petition, Kraft responded that the company carefully follows regulations set by the U.S. Food and Drug Administration.
"So in the U.S., we only use colors that are approved and deemed safe for food use by the Food and Drug Administration," Lynne Galia of Kraft Foods Corporate Affairs wrote in the response.
Galia told MSN moneyNOW that the food company also offers 14 varieties of macaroni and cheese that are made without added food colors or with natural food colors, such as Kraft Macaroni & Cheese Organic White Cheddar.
But critics say food manufacturers can take it upon themselves to change their recipes, without prompting from the FDA. Kraft uses other coloring substances such as paprika in countries where the dyes have raised health concerns, according to the Guardian.
Yellow 5 and other food dyes have been linked to heightened health risks, including hyperactivity in children, cancer and allergic reactions, the Center for Science in the Public Interest says. The group has advocated for the U.S. to ban the additives.
Some consumers said they had stopped eating Kraft Macaroni & Cheese after learning about the food dyes, with one writing that her daughter quit eating the pasta after hearing about the chemical colors. "If at 14 she gets it, why can't you?" the petitioner wrote, according to Change.org.
Other public outcries have prompted food manufacturers to change their recipes. Take the case of PepsiCo's (PEP) Gatorade, which became the target of another petition, in this case to remove brominated vegetable oil.
High school student Sarah Kavanagh started the campaign after finding out that the ingredient is linked to possible side effects such as altered thyroid hormones, according to The New York Times. It's also patented as a flame retardant in plastics, Kavanagh wrote in the Guardian.
"The petition got so big, it couldn't be ignored," she wrote. In January, PepsiCo said it would stop using the ingredient.
--Aimee Picchi owns shares of PepsiCo but has not traded the stock in at least 12 months.
I'm so sick of petitions, I'd like to sign a petition banning petitions.
If you know it's not healthy, don't buy it. Stay out of other people's business.
oh too bad....
stop being LAZY and make your own mac & cheese....
MUCH MUCH MUCH better than this preprocessed CRAP!!!
Macaroni & Cheese (Kraft or any other kind for that matter) while a favorite of Americans for years is not your friend. It is very unhealthy and that orange powder (fake cheese) is loaded chemicals additives and preservatives. It is pure junk unhealthy and fattening. If you want to eat Mac & Cheese make your own homemade with real cheese and skim milk. Your body will thank you for it.
Homemade mac and cheese might be better but it doesn't cure a hangover
if you don't like it, then make your kid homemade mac & cheese, that simple. Stop b!tching about additives and this and that, when you, as a parent, are the ones who buy what goes in your kids mouth. Take some responsibility besides blaming the food manufacturers.
Besides, this crap is really not any different then taking your kid to McDonalds and buying them burgers and fries loaded with oil... Hypocrites
If nothing else it brings attention to parents on just exactly what they are feeding their children.
These 2 girls searched high and low to come up with something that they could use to start a petition. If you'll notice... when they first started this, acting like concerned do-gooders, down to earth, go green kind of young ladies, they looked very concerned and very plain in their photo. Take another look..... I bet if we were to do a background check on them and talk to their friends or people that know them, I bet anything that they both ate mac n cheese 4 months ago. Check it out.
remember......"IT'S THE CHEESE SAUCE THAT MAKES IT TASTE SO GOOD!" We like the yellow color of our mac n cheese if you don't, make your own. and to you others, guess what, not everyone has an oven that works and not everyone has casserole dishes, some people just have 1 pot, 1 bowl and 1 fork, and not because they are lazy.
How about people just don't buy it if you don't like it? Simple as that. I don't like pickled eggs so I don't buy them. I'm not going to start a petition to remove them from shelves.
There really isn't anything that is healthy about Kraft Mac and Cheese so I'm not sure that omitting the food dye is going to matter. If you really care about your kids health then stop wasting your time on petitions and start cooking them a healthy meal. Then get outside with them and find ways to exercise. That would be the best use of time..
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