Taco Bell joins Europe's horse meat parade
Tainted beef has been found in the chain's UK meat supplies as continuing discoveries take a toll on overall hamburger meat sales.
First Burger King (BKW) found traces of horse DNA in its British Whoppers. Then Wal-Mart (WMT) subsidiary Asda was forced to pull jars of beef bolognese off its shelves after discovering they contained horse meat. It was also found in Nestlé (NSRGY) pasta products. Then in Ikea's meatballs and sausages.
Now you can add Yum Brands' (YUM) Taco Bell to the mix. Britain's Food Standards agency spotted trace amounts of horse meat in Taco Bell's ground beef used throughout the U.K., according to The BBC. Taco Bell issued a statement saying it's conducting tests on its own, but it has pulled back all its stock of beef from the European plant that supplied the tainted batch.
If other U.K.-based beef-selling chains and supermarkets aren't conducting similar internal testing, now would be a fine time to consider it. Debate about the moral and cultural implications of eating horse aside, the mislabeling of food from fish to donkey meat is costing companies far more than cutting corners likely saved them.
According to market research firm Kantar, frozen hamburger sales in the U.K. have dropped 43% since the horse meat scandal broke. Wal-Mart's sales also took a hit after its stores pulled tainted products.
So how's all this playing in the U.S.? No horse meat has been found here yet, but that could have something to do with Americans eating a whole lot less beef, the soaring price of that beef and the size of the nation's cattle herd dropping to its smallest since 1952.
Meanwhile, the The New York Times reports that the U.S. Department of Agriculture is about to approve a horse-slaughtering plant in New Mexico, despite objections from President Barack Obama's administration and the Humane Society. Once approved, it will be the first time horse meat suitable for human consumption has been produced here since 2007.
Don't worry, Americans: You may get your chance to do a spit take with undeclared horse meat soon enough.
Well this offically makes me never want to eat fast food ever again....
In related news...
India issues shocking information that "tainted BK horse hamburgers have cow meat in them."
Stunned, most Bombay locals have ceased consuming hamburgers at BK, until official word that cow meat has been removed from hamburgers and horse meat returns as the primary protein.
Is this what they meant by 'think outside the bun' ?
Well, at least there's some sort of meat in there....
Who gets to decide its ok to eat a cow and not a horse? And what is used to make the decision, looks ,brain size, stuffed animals one had as a kid ? How can an animal rights agencies fine or put a person in jail for mistreating a food source.
If you can safely eat it, then eat it . World hunger solved !
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[BRIEFING.COM] In case anyone needed a reminder how beholden the stock market has gotten to the Fed keeping rates at the zero bound, they were offered one today when the major indices pretty much turned on a dime following a report out of The Wall Street Journal's Fed watcher, Jon Hilsenrath, that suggested the Fed may very well keep the "considerable period" language in tomorrow's directive.
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