Disney wants more 'Star Wars' in its theme parks
After buying Lucasfilm from the founder last year, the company is looking at ways to recoup its investment.
First up is a new movie in the series, expected to debut in 2015. Then the company wants more "Star Wars" in its television deals and theme parks.
"In addition to the 'Star Wars' feature films that we've already talked about, we're also working on opportunities for television and our parks," CEO Bob Iger said on the company's earnings call Tuesday. "It's still very early in the process. We'll announce details as these developments evolve."
That has left some people speculating on what might happen. A new "Star Wars" theme park? Perhaps the more likely scenario is that Disney will open large "Star Wars" sections at Disneyland and Walt Disney World. Disney already has Star Wars weekends at Walt Disney World.
The company has reportedly begun gauging potential customer response to the idea. Gawker's Ken Layne tweeted an image from a Disney survey that asked respondents: "How interested would you be in visiting a 'Star Wars' themed land at the Disneyland Resort?"
Layne seemed quite interested. "The 11-year-old part of me is very pleased with this development," he wrote on Twitter.
Disney said Tuesday that its theme park business is booming. Operating income in its parks and resorts segment soared 73% in the first three months of the year to $383 million and sales rose 14%, the Orlando Sentinel reports. Crowds poured into Disneyland and Disney World, setting quarterly attendance records at both.
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A speeder bike ride through the forest of endor would be phenomenal!!!!
Ever been to central Florida outside of Disney World? No shortage of "aliens" there.
Disney does have a lot of land still in their Florida park. I'm 48 and I'll definitely go.
They can call it, "Mos Eisley".
Disney owns land in Sealy, TX (30 minutes west of Houston) the size of a theme park...put it there! Star Wars main them with old Disney secondary...I would go every summer! So would have of Texas!
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