Disney wants more 'Star Wars' in its theme parks
After buying Lucasfilm from the founder last year, the company is looking at ways to recoup its investment.
First up is a new movie in the series, expected to debut in 2015. Then the company wants more "Star Wars" in its television deals and theme parks.
"In addition to the 'Star Wars' feature films that we've already talked about, we're also working on opportunities for television and our parks," CEO Bob Iger said on the company's earnings call Tuesday. "It's still very early in the process. We'll announce details as these developments evolve."
That has left some people speculating on what might happen. A new "Star Wars" theme park? Perhaps the more likely scenario is that Disney will open large "Star Wars" sections at Disneyland and Walt Disney World. Disney already has Star Wars weekends at Walt Disney World.
The company has reportedly begun gauging potential customer response to the idea. Gawker's Ken Layne tweeted an image from a Disney survey that asked respondents: "How interested would you be in visiting a 'Star Wars' themed land at the Disneyland Resort?"
Layne seemed quite interested. "The 11-year-old part of me is very pleased with this development," he wrote on Twitter.
Disney said Tuesday that its theme park business is booming. Operating income in its parks and resorts segment soared 73% in the first three months of the year to $383 million and sales rose 14%, the Orlando Sentinel reports. Crowds poured into Disneyland and Disney World, setting quarterly attendance records at both.
- Does McDonald's have plans for Charles Ramsey?
- Urban Outfitters' drug-themed line draws fire
- The shorter your name, the higher your pay?
A speeder bike ride through the forest of endor would be phenomenal!!!!
Ever been to central Florida outside of Disney World? No shortage of "aliens" there.
Disney does have a lot of land still in their Florida park. I'm 48 and I'll definitely go.
They can call it, "Mos Eisley".
Disney owns land in Sealy, TX (30 minutes west of Houston) the size of a theme park...put it there! Star Wars main them with old Disney secondary...I would go every summer! So would have of Texas!
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
[BRIEFING.COM] The stock market finished the Wednesday session on an upbeat note with the Nasdaq (+1.3%) ending in the lead. The S&P 500 settled higher by 1.1% with all ten sectors posting gains.
The benchmark index spent the entire trading day in the green, rallying to new highs during the last hour of action. The tech-heavy Nasdaq, meanwhile, briefly dipped into the red during morning action, but was able to recover swiftly.
Stocks began the trading day with modest gains ... More
More Market News
The company is scrambling to protect its equities arm, which could face declining volume and revenue as competitors close the gap.
MUST-SEE ON MSN
- Video: Easy DIY smoked meats at home
A charcuterie master shares his process for cold-smoking meat at home.
- Jetpacks about to go mainstream
- Weird things covered by home insurance
- Bing: 70 percent of adults report 'digital eye strain'