Moonshine goes mainstream
Artisanal blends sold at Disney World and on a Discovery Channel show are bringing corn whiskey out of the woods.
It looks like moonshine has made its certifiable return to American pop culture, but very little of the stuff being passed around in mason jars is actual moonshine.
The problem with moonshine in its current incarnation -- the one that gets its own show on the Discovery Channel (DSCA) and puff pieces in Bon Appetit -- is that it only sort of fits the common definition of the concoction. It's still triple-distilled corn whiskey made from recipes passed down through the generations, it's still brewed in small batches and it's still surprisingly pleasant for a liquor so strong.
It overwhelmingly isn't produced in old radiators anymore, it no longer has alcohol content that can blind a person and it isn't commonly contaminated with low-grade methanol, antifreeze or other potential toxins. In many cases, it's both taxed and legally distilled by professionals using costly copper equipment. Law enforcement in the Virginia counties where the Discovery Channel's "Moonshiners" is filmed told the Associated Press that the alcohol production on the show doesn't even qualify as illegal moonshining.
That's not to say moonshine has completely separated from its law-skirting past. Back in 2010, the BBC found that still makers like Colonel Vaughn Wilson of Arkansas were selling copper stills for $300 to $1,000 to traditional markets like Kentucky and Georgia, but also to hipsters in Brooklyn looking to try it out for themselves. The Federal Government's Alcohol and Tobacco Tax and Trade Bureau notes that while it's tough to catch folks distilling small batches in their own homes, it's still illegal to distill without a license that can cost tens of thousands of dollars. Getting caught means a fine of up to $15,000 and five years in jail.
It's a big reason much of what's known as moonshine today is produced above board. Junior Johnson, whose moonshine runs through the woods of North Carolina earned him 11 months in federal prison during the 1950s but laid the groundwork for NASCAR, began producing Junior Johnson's Midnight Moon moonshine back in 2007. It's all professionally distilled and supplements the original "white lighting" corn whiskey recipe with flavored varieties like apple pie, blackberry, blueberry and strawberry.
Relative newcomer Troy Ball, founder of Troy & Sons, got into making moonshine after sipping a sample back in 2008. Troy & Sons now produces more than 10,000 bottles of Platinum Moonshine and Oak Reserve Moonshine each year and distributes them across the Southeast, including to Walt Disney World's Wilderness Lodge. Even as Brooklynites set up copper stills within their meager square footage, borough whiskey bar Char No. 4 and owner Sean Josephs stock "white whiskey" moonshine as both an option and educational tasting tool.
"Tasting it with no wood, just with the raw corn flavor," Josephs told Bon Appetit, "lets you really get a sense of how char affects the spirit, as it matures into bourbon."
Moonshine distillers don't have to wait long to see the fruits of their labor either. While bourbon can spend a minimum of half a decade aging in barrels, moonshine is good to go as soon as the mash goes through the still. It's given "artisanal" or "craft" distillers a slight edge on big whiskey producers like Beam (BEAM), Diageo (DEO) and Jack Daniel's owner Brown-Forman (BF.A), but it's carved out a legacy portion of the whiskey market that many Americans have only heard about through old episodes of "The Dukes of Hazzard," if at all.
Moonshine may not be the outlaw liquor it once was, but even its safe and legal version is a potent force in America's drinking culture.
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moonshining is the BEST Start up biz. its going to be all
on the open, legalized, tax free and no high school degress
needed. just pyle of woods...
Moonshiners are the ONLY REAL Americans
everyone else get the hell out of America
that indludes you too...if you AIN'T Moonshining
DAILY you ain't American..
Why over pay for your alcohol.. when you can make it yourself
Get Errrr dooooone.
Back in the 1967-68 time frame, a neighborhood friend who was from Tennessee went home for a visit. This friend returned (we lived in Michigan) with a bottle of his family's moonshine. We went over to their house along with a couple of other families from the neighborhood for a welcome home brunch and they brought out the bottle and passed it around the table for everyone to have a sip. OMG....that was the most disgusting thing I've ever had to drink. It truly tasted like you were sucking on a piece of bark from a tree. I don't know if all moonshine tastes like that or not because I vowed never to let that stuff pass my lips again. It was vile!!!
.................Talk about a bunch of Hillbilly Hicks, this is the show. With names like Tickle and TomJim, how could you go wrong. lol
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