A $7 cup of Starbucks coffee

Starbucks rolls out the most expensive cup of coffee it's ever sold. Would you part with 7 bucks for a grande?

By Karen Datko Nov 29, 2012 5:31PM

A Starbucks Corp., sign is displayed outside a coffee shop in London, U.K. / Chris Ratcliffe/Bloomberg via Getty ImagesStarbucks has debuted a $7 grande cup of coffee -- the most expensive joe the nation's No. 1 coffeehouse has ever served. And that's for a 16-ounce cup of plain black coffee (perhaps with a little milk).

 

Bloomberg explains:

"The Costa Rica Finca Palmilera coffee costs $40 for a half-pound bag and $6 for a 12-ounce 'tall' cup, Lisa Passe, a Starbucks spokeswoman, said in an e-mail. It's made from a rare, difficult-to-grow varietal called Geisha."

Geisha is available only at 46 Starbucks in the Pacific Northwest, home of the nation's leading coffee snobs -- er, aficionados. You can find it mostly in Seattle and Portland, Ore., and at one Idaho location.

 

SFGate.com says Geisha may appear in more Starbucks stores in 2013.

 

What's the big deal? Geisha, named for an Ethiopian village where it was found, yields "a very small number of coffee cherries," says Starbucks' online store. And the resulting beverage is described with a language most of us coffee yokels associate with wine.  

 

Another Geisha from Starbucks' Reserve line was offered -- briefly -- for sale at its website. The Los Angeles Times reports:

"Online, Starbucks already has sold out of a similar premium offering -- the Costa Rica Tarrazu Geisha, listed on the website as having 'rose petal aromas with ripe banana and subtle red current notes and silky mouth feel.' The 450 half-pound bags of beans available were snapped up within 24 hours after being offered Nov. 8."

The Times notes that Jimmy Kimmel conducted a fake sidewalk taste test of two regular cups of joe but told people that one was the Finca Palmilera heirloom varietal. (You can see the video at SFGate.com.) Only one person said both cups tasted the same.

 

Kimmel remarked about Starbucks' new high-end brew, "I feel like this is a test to find out just how stupid we are. Although, while it's ridiculous to spend $7 on a cup of coffee, it's actually not that much more ridiculous than spending $4 on a cup of coffee at Starbucks."

 

Would you spend that much for coffee?

 

If you're too frugal to pay for it on your own, perhaps with a Starbucks gift card in hand you'd be more inclined. Maybe not.

 

More on MSN Money:

VIDEO ON MSN MONEY

17Comments
Nov 29, 2012 6:43PM
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Any moron who would spend 7 bucks for a cup of coffee. Won't have any right to complain about the cost of gasoline to get to Stink Bucks to spend it.

Nov 29, 2012 7:39PM
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A fool and his money are soon parted.
Nov 29, 2012 6:34PM
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Hmmmm, over 2 gallons of gas that will take me 50-60 miles, or 16 oz of coffee that will make me go in 50-60 min. Ill take the gas. All this over priced crap. Coffee, Shoes, I-Phones, Clothes. When will people realize that you are paying for the brand not the product. Starbucks is over rated and over priced. Just like Apple. All the cool people are doing it. Ill stick to a $0.79 fountain soda if I drink caffine

 

Nov 29, 2012 8:09PM
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If I pay 7 dollars for a cup of coffee, it better come with a "happy ending".
Nov 29, 2012 7:40PM
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gutta tell ya...7-11 coffee is 100 times better than starbucks.....and a 12 cup coffee maker cost less than 15 dollars  
Nov 29, 2012 7:30PM
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Coffee is hot water filtered through some ground beans.  How is that worth $7?  Unless they put some bourbon or whiskey in it they're crazy.  But people will buy it.
Nov 29, 2012 6:37PM
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Only for Congress and those who would like to be like them.....image people!
Nov 29, 2012 8:01PM
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why not? these companies charge $7.00 for a cup of coffee, and then their are the fools that will buy it. no wonder our economy sucks. whatever happened to "thats too much i'm not buying it".maybe these companies would lower their prices to a reasonable cost. lot of it is status. "look i got a $7.00 cup of coffee".how ridiculous is that. stuff starts backin up in their warehouse guess what prices go down. same with gas. refineries fill up gas does'nt move like it did= lower prices. i think its more the responsibility of the general public to regulate their economy. we are all a bunch of spoiled brats.we the general public should be in control of our economy.not our governments or company conglomerates. just one mans opinion.
Nov 29, 2012 7:46PM
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wow ridiculous I mean I know Starbucks is good but it's just not worth that. My parents always drink coffee that they made themselves are are much better off for it. Whoever buys this is crazy with a capital C.
Nov 29, 2012 7:16PM
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I will be first in line tomorrow morning.   When you pay the $7.00 for the coffee they also give you a free hat that has welcome to the moron club written on the inside of the brim so every time you look up you see it.
Nov 29, 2012 8:51PM
Nov 29, 2012 7:16PM
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I live near Seattle and I hardly ever go there for coffee.  If it was cheaper then maybe, but I'm already partial to my coffee stands.  Now their Cranberry Bliss Bars and Lemon Pound Cake are another story.
Nov 29, 2012 7:34PM
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Hey Howard F^&^K You and the horse you rode in on take your coffee and shove it up your A55.. You let our Sonics go to an out of town buyer you D^&K Head....
Nov 29, 2012 9:09PM
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starbucks never impressed me to bregin with and now i know why.   i stick with the guy on the street.

there are some great coffees out there ihj k cups.  40 to 50 cents each.   i love thbreakfast blends.''

 

jack cleary  retired usaf and i have drank some rouggged coffeeeesssssssssssssssss!

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No coffee is worth this , they are to high for most anyway.
Dec 1, 2012 9:00AM
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Starbucks is affordable by those who have more dollars than sense and taste.
Nov 29, 2012 9:15PM
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not me, $1.00 sheets large coffee with whole milk  is good enough 4 me ,thank you
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