
Beware the monthly payment math trick
You need to figure out your total cost first.
This post comes from partner blog Blueprint for Financial Prosperity.
If
you've ever tried to buy a car or a house, you've probably faced the
monthly payment math trick. It's a psychological trick salespeople use
to get you to buy something you couldn't afford or to pay an amount you
weren't originally comfortable with.
A salesperson will try to convince you to purchase something based on the monthly payment you'll have to make. It frames the purchase in a way that lets you begin integrating the purchase into your life, before you've actually made it, and may even make it more likely you'll make the purchase.
Here's
an example: Let's say you want to buy a car and you are looking to
spend $12,000. You begin looking around and find a nice used car for
$12,000. You figure you can get a loan at 6% for four years on the
$12,000 and walk out of there paying $281.82 a month and feeling pretty
good.
You've figured out your budget in your head, whether you
can afford $281.82 each month for the new car, whether you'd trade
$281.82 of other stuff in your budget in order to .... See how you've
already made the purchase in your mind?
That's when the
salesperson says: "Why not get the next model up? For the same monthly
payment, we can restructure your loan so that you keep that $281.82 a
month, except we stretch it out only two more years." Wow, not a bad
deal, right?
You think to yourself, "That is a nice car. I can afford $281.82 a month. Why not?"
The
"why not" is because your total original cost was $13,527.36. The total
cost of the higher model is $20,291.04, a staggering difference of
$6,763.68. While the total cost increased, your monthly amount remained
the same.
Don't fall into the monthly payment math trap.
Other articles of interest at Blueprint for Financial Prosperity:
- TradeKing review
- Second economic stimulus check: Obama's economic plan
- Best gasoline cash-back credit cards
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