
Wal-Mart leaks its Black Friday ad
The giant retailer is opening its doors at 8 p.m. on Thanksgiving and offering a special enticement for those who hang around until at least 10 p.m.
This post comes from Melinda Fulmer of MSN Money.
Wal-Mart released its 45-page Black Friday ad Wednesday night, surprising email subscribers with offers that in many cases blew the doors off last year's deals. The discounter is working hard to pull in more shoppers with a few doorbuster guarantees and an earlier start time this year.
Like rival Sears, Wal-Mart will open its doors at 8 p.m. Thanksgiving Day and offer three sets of doorbuster "events." A gaming and toys sale starts when the store opens and continues while supplies last, an electronics sale starts at 10 p.m., and a third sale begins at 5 a.m. on Friday.
The idea is to keep shoppers in the stores longer so they buy more. However, there is one added enticement for those who stick around until at least 10 p.m. The retailer won't run out of those doorbusters.
The second sale offers a "1-Hour In-Stock Guarantee" from 10 to 11 p.m. on three of its big doorbusters. If you don't get one, you can purchase a "guarantee card," which will ensure that you get the item shipped to the store at the Black Friday price before Christmas.
Those doorbusters are:
- 32-inch Emerson HDTV for $148.
- LG Blu-ray player for $38.
- Apple iPad 2 16GB with $75 gift card for $399.
This year, Wal-Mart's ad offers more steeply discounted TVs and laptops, and better values on gaming console bundles and video games than in years past, says Brad Olson of BlackFriday.Gottadeal.com, which posted the ad early this morning.
It's certainly besting rival Best Buy with a cheaper brand-name laptop and a $129 price on the Nabi 2 kid-friendly tablet that's $40 cheaper.
Some of the other hot Wal-Mart deals include:
- 32-inch HDTV for $148 (regularly $298).
- 15.6-inch 2GB Compaq Presario laptop for $179 (selling elsewhere for $300).
- HP 4 GB laptop for $279 (sold elsewhere for more than $500).
- Philips 3-D Wi-Fi Blu-ray home theater system for $128.
- Xbox 360 4GB "Skylanders" Starter Pack bundle for $149 (the console itself can run $200).
- Leappad Explorer for $65 (regularly $99).
- Wii "U-Draw" game table for $10 (regularly $29.99).
- Uncle Milton Illuminated Gel Ant Farm for $10 (regularly $30).
Moreover, video games like "Madden NFL 13" and "Call of Duty: Modern Warfare 3" are selling at $25 -- about half of their usual price.
More from MSN Money:
I love reading all these comments from people outraged because these retailers are opening on Thanksgiving in the evening. My husband used to work for Kroger years ago, over 10 years ago, in fact. Even back then, Kroger opened on Thanksgiving Day, closing around noon. Now? They are open much later. I've yet to see any protests for the employees of the grocery chains. Why? Because you all like being able to get that last minute item YOU forgot, in order to complete your Thanksgiving meal. Never mind the employees who are missing time with their families. Hypocrites, all of you!
On a side note: My husband had an employee that was a Jehovah's Witness. They don't celebrate holidays, so she would volunteer to work those days to try and give someone else the day off. The solution? Hire more Jehovah's Witnesses!!! lol It's a win-win. :)
I agree, the less you shop during these ridiculous hours the less they'll keep pushing them back. Stay home, enjoy your families....an IPOD, LAPTOP, BLURAY PLAYER, will not fufill your lives like your family memories can!!!! Go hug your brother...not like black people say it, your actual brother...or sister lol :)
Certainly, it's not everyone's idea of fun. But I give thanks that we have the freedom to choose for ourselves.
While Thanksgiving is not a religious holiday. It's a time when we gather to spend time with our families, eat more then we should, laugh at family stories and cry for the ones who aren't with us any more.
We are also celebrating and honoring the history of our Country. Why retailers need to be open is beyond my sense of ethics and moral fortitude. It's time for people to stop being treated like cattle or worse. It's time for people to stand and say enough. We'll show up at your 4 AM sales on Black Friday but we have values that are more important then trying to save a buck.
Are the retailers saying they can't offer these deals on Black Friday? If not - why not.
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