Stores preparing for 'Black Thursday'
Two major retailers will open at midnight on Thanksgiving, getting the jump on Black Friday sales.
This post comes from Melinda Fulmer at MSN Money.
Macy's today became the second major retailer -- after Target -- to announce plans to open at midnight on Thanksgiving, rather than in the morning on Black Friday. And in a repeat of last year, Toys R Us plans to open even earlier, at 10 p.m. on Thanksgiving.
The announcements come after a bold move by Sears last year to open early Thanksgiving Day. That retailer has not yet announced this year's holiday hours.
Soon, we'll just call this annual holiday shopping kickoff Black Thursday.
By opening at midnight or earlier, these chains hope to grab a larger share of sales before other stores even open their doors Black Friday morning. Post continues below.
To be sure, most Black Friday specials can already be found online at midnight. But to get the most coveted doorbuster specials -- stocked in limited quantities -- shoppers have gotten up early to brave the cold and crowds.
Now can most people just have a cup of coffee and stay up an hour or two later? Will there be doorbuster specials this year at the witching hour, and again at 4 a.m.? Is there any reason to hit these places twice?
All of this remains to be seen, as most retailers' Black Friday ads have yet to be leaked to deal sites.
Opening at midnight, however, could help Target, Macy's and other retailers control the stampeding crowds of wild-eyed discount shoppers.
Target is reportedly taking other measures to cut down on the trampling and elbowing for the best deals, letting just 30 people into the stores every 20 seconds when the store first opens.
As part of its announcement today, Macy's also gave a sneak peek of the kinds of deals shoppers would see in its Black Friday sale, including:
- $199 ½-carat diamond studs in white gold.
- A free digital video camera with $65 fragrance purchase.
- $68.99 Cuisinart 7-cup food processor.
More of those deals can be found here. Good deals for sure, but there was nothing to whip hard-core Black Friday shoppers up in a frenzy. The best deals will be leaked to websites and social media in the weeks ahead. Here at Smart Spending, we'll help you track the season's deals and duds.
Have you started your holiday shopping yet?
More on MSN Money:
If you think holiday shopping is getting out of control...join the movement and take the pledge to not shop until after Thanksgiving at Respect the bird's site!
The Respect the Bird team thinks Thanksgiving is a day to be thankful for what you already have, and spend quality time with friends and family - not rush off early from dinner to wait in line and buy, buy, buy, just because something is on sale. Come take the pledge and help us show what our real priorities are...giving thanks for family, friends and blessings over a delicious meal!
What happened to giving Thanks first for what we have. You big stores especially. That is what Thanksgiving is about.
Or have your eyes turned to Big Money signs. Forget what is important. Family and friends. You can't wait an extra day, so your employees can celebrate Thanksgiving. Shame on all of you. For all you Big companies already showing Christmas commercials. Give me a break. Holy cow, it's Halloween day.
Our family gives Thanks for what we have, each other, our health. We have a tradition no Christmas songs until day after Thanksgiving. As we do our annual Black Friday shopping. We then turn on the radio for the beautiful Christmas holiday season that has begun. Plus, we don't forget the Reason for the Season, Jesus.
Wow...so sad...I'm not one for black Friday but I know many enjoy it but black Thursday??? Just more family traditions and values down the drain. I hope we don't let Thanksgiving end up just becoming a glorified shopping day! It should be a family day for everyone. Family values just don't exist in corporate American anymore....it's all about the almight dollar. Employees that are forced to work....people that flock to the sales thinking they are getting the bargain of a lifetime....which they are not. It's a shame we can't all make a pack to not shop in a store that opens on Thanksgiving. Everyone should be home picking at leftovers, digging out your Christmas music and spending quality time with your family, friends and loved ones. There's not alot of time for that any more. Too many families have both working parents, some working two jobs. Don't fall into the trap. Maybe a new slogan....Say NO to Black Thursday!! :)
Dear Mr./Mrs. Retailer,
Please reconsider your decisions to open your doors on a holiday. These people you make work on a holiday deserve to spend this time with their families too! Your profit margins won't be any better... and if you really think about it having a great sale the day after will still bring in hordes of people. Your indifference to your employees shows where your true interests lay, and people will notice who really cares. Think for just awhile about the sad faces of those that will not be sharing family time because a family member or two won't be able to spend those precious hours with each other and instead will have to cut short the time that they have. None of us can take your products with us when we die, however, the memories made during holidays help those that are left behind to have cherished times together. Please reconsider what you do for such a small monetary gain.
I hope you read this.
I work for major retailer Target and also have worked black fridays. This will be my 9th. I've always opened and been on hand to watch the stampede and typically after the rush it is basically over in a couple of hours. This year if I open I will have to arrive before midnight, after a day with family (two separate thanksgivings, lunch and dinner) which I will have to leave early so that I can get some shut-eye before the store being open for 23 hours. Because we did not hire alot of seasonal help because basically if you are hired it's for Black Friday and after Christmas the hours dry up, management says we will have to come and work again later that same day. So basically they screwed over our family time, and if out of town family has stayed we still do not get to visit, nor do we get to go shopping ourselves because that would be too much for me I can tell you that, fighting crowds and traffic only to get to go back to work another shift! I am so over black friday and retailers competing for who made the most sales. The sales will continue after black friday up till Xmas and the day after Xmas. Soon Xmas will be another shopping day if the public doesn't wake up and get their values straight. So when you are out shopping John and Mary Public, remember that the employees that are working are not there to be abused, we can not help that there is not enought to go around and all the hype over big ticket items that drew you in were gone the first twenty minutes because there were not that many to begin with. Bait and Switch anyone? I hope all goes well with the plan to only let 20 in every 20 seconds, because it sounds like a disaster to me. I can only hope that one day, people will have had enough and they will boycott black friday. The deals will still be there the closer Xmas gets. It probably sounds like I hate my job. I don't. And I love John and Mary Public. I just think making people wait in the cold and possibly wet weather for hours is stupid. There are enough hours until Xmas and there is a way to turn a profit and make sales without everyone suffering to make that happen. I have to prepare deviled eggs and casseroles to bring and I just would like to be able to enjoy my familytime at Thanksgiving but hey there is always cold pizza and cold cuts that have been left out for hours in the breakroom to look forward to!
We prefer to be old fashioned. We give thanks for our family and our blessings. We eat waaaaaaaay to much. Then we watch Miracle on 34th street at 6 PM.
OK so we're not that old fashioned, after all.
No shopping, though.
Sheer unadulterated greed and idiocy... stores willing to ruin their employees' holidays for the
sake of a few sales, and we're stupid enough to encourage them by buying. Pretty soon every big box store everywhere will be open 24/7/365 through all the holidays.
Baaaaa Baaaaa Baaaaaaaaaaaaa...."Get out of my way, that's my $39 BluRay player!" Etc. etc. etc., blah, blah, blah....
Man, isn't Christmas, the supposed celebration of the birth of Christ, a real blast?
A bunch of monkeys hopping around as if they are the first one's ever to find a banana!
Merry Christmas to all those who avoid the corporate nonsense and see the holidays for what they truly are, a time to give of yourself to family and those in need. Not to exchange meaningless gifts and try and "outprice" your friends/family.
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