More Black Friday sales start Thursday

Sears plans to open its doors at 8 p.m. on Thanksgiving, even earlier than some of its largest competitors.

By MSN Money Partner Nov 5, 2012 3:18PM

This post comes from Melinda Fulmer of MSN Money.


Image: Santa Claus (© Corbis)Retailers are more determined than ever to horn in on your Thanksgiving dinner, starting their Black Friday sales before or soon after you've consumed that big bird.


Sears announced that it will open its doors at 8 p.m. on Nov. 22 and keep them open for a whopping 26 hours, or until 10 p.m. on Black Friday, to accommodate its customers who sought more "flexible" shopping hours. The night owls will get door-busters at 10 p.m. and the early birds will get a second round of limited-quantity deals at 4 a.m.


Sears' decision to open its doors early probably has as much to do with the competition as it does with its customers. Toys R Us and Wal-Mart last year opened their doors at 9 p.m. and 10 p.m., respectively, on Turkey Day. Sears, meanwhile, was one of the holdouts, sticking to its 4 a.m. Friday start time.


Nobody, it seems, wants to be last in line for consumers' hard-earned dollars.

Department store rival Kohl's, for one, has said that its Black Friday sales will go live online at 12:01 a.m. Wednesday, Nov. 21, and its stores will open at midnight on Thanksgiving. While many stores do offer many of their deals as early as Wednesday or Thursday, it's rare that a retailer announces these online deals, in part because stores want shoppers to come out to their locations, where they typically spend more on impulse buys.


Sears' sister company, Kmart, meanwhile, has been open on Thanksgiving Day for 21 years running and will continue to be, open from 6 a.m. to 4 p.m. and then again from 8 p.m. until 3 a.m. Friday.


In other shopping news, the Black Friday ad for RadioShack was leaked today, and hardware giant Lowe's provided a glimpse of 25 of its hottest Black Friday deals.


By this time next week, experts say, many of the largest stores will have released their ads, allowing shoppers to begin checking off which of the 20,000 estimated Black Friday sale items will make their list. 


More on MSN Money:


Nov 5, 2012 4:59PM
Anything to ruin a holiday.  There is no need to open early or stay open late for Black Friday or any day for that matter.  Nothing justifies making Thanksgiving Day, a no thank you day.   Retailers would be more profitable within normal hours with less overhead.  Retailers are so hard up for money they don't care about their employees and families.  There should be blue laws against retailers, restaurants, etc opening on holidays and Sunday.  ... not to mention opening early and staying open later than normal hours.   If you need to go shopping you have plenty of time between 10 am and 9 pm, Monday through Sat.   Holidays and Sundays are personal and family time(real family values). 
Nov 5, 2012 5:09PM

This thing with stores opening at 8pm on Thanksgiving or even 10pm.... is rediculous. I mean, dont the retailers know that their very own employees DO have families that they would like to spend the day with, and not spending it in the bed to get rest before working all night long? First of all, I personally think all the hype with Black Friday is just that,,, HYPE!... I believe the day is not a SALE day! I believe that everyother day is a RIP OFF DAY! Secondly, this may sound clique', but it is true. Why do we feel Christmas is ALL about getting or giving the biggest gift? Christmas is about spending time with families, Thanksgiving too. It's about being thankfull for what God has given us. Some of you may say Thanksgiving is not a religious day or a GOD day, but oh it is. When the pilgrams had the very first one, it was set to give thanks to GOD for what HE did for them. Will we ever get back to the "family" instead of the "dollar". Will we ever get to the day when we are more concerned about the family than the dollar we spend on the family? I pray one day we will get closer to the "family" than we are now.

Nov 5, 2012 7:00PM

I believe that Thanksgiving, Christmas Day and Easter the stores should be CLOSED there is no need for people to be pulled away from their familes. Besides you don't see the PEOPLE IN THE BIG OFFICES working just the worker bees. If they had to be in the stores working on those days the stores would be closed.  Its sad that HOLIDAYs aren't meaningful any more its all about the money..

I won't be shopping on Thursday or Friday for that matter. I would rather pay full price then be in the middle of the chaos. Its dangerous and Ridiculous.


Nov 5, 2012 5:34PM
I hate Black Friday.  I hate the fact that people have to work on a day of "Thanks"; of refelction... what has happened to our country's sense of morality in this case.  Truly pathetic.
Still not shopping on Thanksgiving Day. So sorry for all those whose only purpose in life is to shop..........................
Nov 5, 2012 5:58PM
this is unreal.  Just because people who are lucky enough to have the holiday off are bored and have nothing better to do than shop?  How about you spend it with your family watching movies or talking or something?
Nov 6, 2012 12:09AM

Well - I'm thankful I work at JCPenney because this year they are opening later on Friday than they did last year and we have the entire day off for Thanksgiving - they want to be known as America's favorite store and one way to become that is to treat their workers with the good old fashioned respect that so many companies have gotten away from...... 

Nov 5, 2012 6:03PM


Nov 5, 2012 5:19PM
I hate fighting the selfish crowds... I'm shopping at Amazon.
I've read everyone's posts and all I can say is KUDOS to you all.  Iam echoing all of your sentiments!  I want to be able to enjoy giving thanks, and watching the football games with loved ones, and as always, doing the dishes:)  I don't use a dishwasher-it's my therapy for the busy(ness) of the day!  I love listening to the conversations around me when everyone gets into their big discussions about everything going on in the world.  I can't wait to make my fudge, peppermint bark , cheesecakes, and ice cream pies!  YUMMO!  I love treating people with my goodies!  HAPPY THANKSGVING EVERYONE! 
Nov 5, 2012 10:48PM
Wouldn't it be nice if everyone in retail called in sick on Black Friday? Retailers no longer seem to care about their employees and it really shows on Thanksgiving and the day after.
Nov 5, 2012 5:34PM
I think all of it is an abomonation of our capitalistic nation.  Now... before you chastize me... think about what our country likes to boast about... high family values!!!  This is ridiculous.  I promise you that you will not see the CEO or President of the company there.  We all have lives and would love to spend quality time with our families.  I am in the Automotive sales industry and the pure greed that is out there among dealership owners and general managers is horrible.  Although I am sure that most of them would love to be closed on more holidays and possibly just make it an industry wide closure for Sundays.  The fact that "someone" would stay open without an actual law being in place like in some of the places around the country makes it nearly impossible.  There would not be any lost sales if there was just something in place.  All of these retailers wanting to stay open just hurts the employees of the company.  Although I am sure there are some people with little to no family or social outcasts that actually don't care if they work that will be the exception, but not the majority.
Nov 5, 2012 7:15PM
Yeah I am not doing Black Friday any more either, it's really just a waste of time and just another way for retailers to get over on the consumer and make more money and for get about the moral of Thanksgiving and besides it's just like a mad house in most stores and if your not in line or in the store by a certain time you don't get the sale it's just a waste of time all around, who even cares about Black Friday anymore, if you pay attention to detail sales that most retailers have, you can even get better deals before Black Friday and even after Black Friday, that's the main reason I am stopping for good now to.
Nov 5, 2012 6:33PM

Supply and Demand. Very simple economics at work here. This nation is going down the sh%$hole fast!

Nov 5, 2012 11:57PM
I sympathize with the workers who HAVE to work on Holidays. It should be optional whether or not the worker WANTS to work those days. I don't care about the sales that much. I want the stores to have enough of the sale items. No limits like five to a store. That's absurd and rediculous. Have the merchandize or give out rain checks. Holidays are holidays. You will NEVER find me fighting for a spot in line at 5 AM to get one of a handful of items. Retailers have no respect for people anymore.
Nov 5, 2012 7:14PM
Nothing like being trampled over right before the holidays !
Nov 5, 2012 5:37PM
Nov 6, 2012 4:49AM


people complane all they want to about the time the stores open . say what you wish but the olny way to change it is for people NOT to go. as long as stores make money they will open to serve you . so the way to change it. is simple dont go. if there are no sale then the people have spoken that is how it works. stores change you dont like it but you go back. its crazy to me people say these things should happen and there the first ones there. so the voice they say to what ever store they shop at is good job opening at a crazy time.

Nov 6, 2012 12:14PM
Please, for once, can we just slow down a bit and enjoy spending time with family and friends?!  It is like Thanksgiving is the lost holiday.  I have been seeing Christmas displays as early as 3 weeks BEFORE HALLOWEEN.
Nov 5, 2012 8:35PM
Hey man!  Nurses & ancilliary nursing personel have ALWAYS worked 24/77; holidays & all.   And that, at some of the messiest & least appreciated jobs of all.  You don't have to GO shopping if you don't want to!!!!
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