7 steps to make millions with your bright idea

Could your great invention or idea make you a fortune? Here are the steps you need to take to find out.

By Money Staff Apr 11, 2014 12:33PM

This post comes from Maryalene LaPonsie at partner site Money Talks News.

Money Talks News on MSN MoneyGoofy cat photos, pet rocks and a flatulent app -- all are simple (dare we say dumb?) ideas that reportedly made their creators millions.

Finding the next hot thing isn't rocket science, and you probably already know just what this world needs. But if you've got a great idea percolating in your head, you need to take action now before someone else does.

Here's how you can turn your idea into reality.

Step 1: Do your research

Before you spend time, and possibly money, on your invention or idea, you need to make sure it hasn't already been created.

Internet searches are always a good place to start, but don't stop there. Go to uspto.gov and search for existing patents and trademarks.

You'll also want to do some market research to determine whether there's actually demand for your product or idea. However, before you start sharing your plans with too many strangers, see Step 3 below.

Step 2: Develop a business plan

The next step is to create a business plan. Even if your idea isn't fully formed yet -- or perhaps especially if it isn't fully formed -- you need to know how much money you can afford to spend and what the process of developing and marketing your idea looks like.

If you're not sure where to start, you may want to arrange for some free mentoring or advice from SCORE. Another option would be to contact your local Small Business Administration office to see what services they offer.

Step 3: File for a patent if applicable

The law regarding patents changed dramatically a few years back.

Prior to the 2011 passage of the America Invents Act, the first person to invent a product retained exclusive rights to sell or license it for 20 years. That meant inventors could write their idea in a journal and have it signed by a witness as proof of the invention date.

Then they would build a prototype, do some tinkering and eventually get around to filing for a patent once the wrinkles were ironed out.

However, the new law switches the system to a first-to-file/first-to-disclose model. It no longer matters who came up with the idea first, but instead the 20-year exclusivity rests with the person who first publicly discloses it. Or if no one publicly discloses the idea, then the first to file for the patent wins the rights.

TechCrunch has a good article on the law and how various scenarios play out.

The bottom line is you have two options to protect your idea and each gives you only a year to work out the specifics.

  • You can publicly disclose the idea (such as via a blog post), and the law gives you one year to file a patent application.
  • You can file a provisional patent application, and the law gives you a year to turn it into a permanent application.

Man getting an idea with light bulb above © Justin Lewis/Getty ImagesSo again, before you start having too many private conversations about your big idea, make sure you have taken the appropriate steps to protect it from thieves.

Step 4: Make a prototype

At this point, it's time to turn your idea into reality. You need to build a prototype.

Depending on your invention, you may be able to construct the prototype yourself or you may need to get some help. You can find suggestions for making prototypes from Entrepreneur magazine. In addition, there may be a nearby Inventor Club where you can connect with others who may have suggestions for local resources.

If your idea involves a new type of website or app, you can find Web designers and app developers for hire on sites such as Elance.com, Freelancer.com and Guru.com. However, be aware that anyone can set up shop on these websites, and talent can vary widely. In addition, while some contractors are willing to work for very little, you often get what you pay for.

Another option may be to contact your local college or university. Students may be eager to gain experience and work for less than professional rates in exchange for a reference or the opportunity to add the project to their resume.

Regardless of how you find help, you may want to consider using a non-disclosure or no-compete contract, especially if your idea isn't patentable.

Step 5: Find feedback from beta testers

Once you're happy with your prototype, you need to find some people who are willing to try it out. Feedback from beta testers can not only lead to product or service improvements but may also be helpful when it’s time to find investors.

As you near the end of the beta phase, try selling prototypes as well to better gauge customer demand.

Step 6: Find investors

By now, you should have a polished prototype and hopefully some early sales to bolster the case that your idea is grand.

Step 6 is to find some deep pockets willing to pay for large-scale manufacturing or deployment of your plans. Unfortunately, as our resident money expert points out,   finding private investors can be a challenge.

Rather than finding one or two people able to invest large sums of cash, you could go the crowdfunding route with these websites:

You can also visit the Angel Capital Association for more information on finding angel investors.

However, in the end, it might be up to your savings account -- and maybe some close family and friends -- to get your idea off the ground.

Step 7: Make millions (hopefully)

Ah, time to enjoy the fruits of your labors. Sell that grand idea to an existing business for millions or live the good life using the proceeds from the quadrillion sales you make in the first year.

Oh, who are we kidding?

We all know the odds of anyone becoming rich from their idea are minuscule. Still, some people make it big, so why not you?

More from Money Talks News


Apr 14, 2014 8:38AM


You may think it's part of the American dream to invent the better mouse trap, work your tail off developing it and become wealthy, but if you do, suddenly the Democrats will ATTACK you, call you "greedy" and work to take away what you have earned for "redistribution" to others who do nothing but...vote Democrat!

Apr 11, 2014 10:15PM
Does my Idea have to work or can I get away with a GM style product?
Apr 14, 2014 7:27AM
Why do this when you can stay home and live off the government teat? 
Apr 11, 2014 10:32PM
To the woman who threw a shoe at Hillary (the B!tch of Bengazi) :next time practice with a sock full of sh!t. I would be more than happy to help with your legal fees !!!
Apr 11, 2014 9:10PM
Don't even think of making an Alien locator gizmo..  We get enough laughs from Earth people.
Apr 14, 2014 8:24AM
The average cost to litigate a patent infringement is 2.7 million dollars.  Big business know this and regularly steals patents from independent inventors like me because they know that we cannot afford to defend our rights.  Fortunately, there are still companies that have integrity and actually will pay for your patent rights.  Others just say "so sue me".  Ha Ha  And the rich keep getting richer.  This has happened to me twice now.  Sucks.
Apr 14, 2014 8:44AM

Considering the benefit new ideas and new businesses bring, one would think the government would be more involved in fostering new business.  It would be nice if creative types could present ideas to an agency that would perform a minimal evaluation, leading to possible funding, without the danger of having your idea stolen.

Apr 14, 2014 10:10AM
My idea?  Solar powered tanning booths - what do you think?  Like the idea?  I think I will call my company "Solarium";<)

(Wonder if I can get billions from Obama to grow my idea?)

Apr 14, 2014 10:02AM
What kinda loser would actually do a lot of work JUST to make money ?
Apr 11, 2014 10:09PM
The United States Government has a patent on Majiuana.....Its true look it up.
Apr 14, 2014 10:15AM
Think "green" - grass powered lawn mowers!  Just capture the methane from your compost heap and use it to run the mower.  This produces more grass clippings which produce more compost which produce more methane, and so on.  Slogan: "Its perpetual"!
Apr 14, 2014 9:20AM
Sounds so simple that anyone can do it right? Wrong! The odds are not in your favor but don't let that stop you if you win, it will change your life forever. Never Never give up! 
Apr 14, 2014 9:36AM
Apr 17, 2014 12:51PM
why is gwb&chaney not in prison???????
Apr 14, 2014 12:53PM
Invent something that has a useful purpose and not just another doo hicky. It has to be complex enough that someone can't just fab one themselves for pennies on the dollar.
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