Will new Surface make the Macbook Air obsolete?

A clever detachable keyboard transforms the new Windows 8 tablet into a portable workstation that could relegate ultrabooks to the history books, says Gizmodo.

By TheWeek.com Jun 21, 2012 12:59PM

Microsoft (MSFT) made a big splash this week when it unveiled Surface, a new line of Windows 8-powered tablets ostensibly meant to take down the mighty iPad. But Surface has more than Apple's (APPL) Retina display touchscreens in its cross hairs, says Jesus Diaz at Gizmodo. With a detachable magnetic cover that doubles as a keyboard, Microsoft's soon-to-be-released device transforms itself into an ultra-portable productivity center that could supplant laptops.  (Microsoft owns and publishes TechBiz, an MSN Money site.)

 

Does Surface threaten the lightweight MacBook Air as well as the iPad?

 

Surface makes the MacBook Air obsolete: Apple's latest laptop "represents the end of an era, not the future," says Jesus Diaz atGizmodo. Yes, it's "the perfect ultrabook" and the "pinnacle of Apple's laptop evolution." But soon, consumers will have their choice of getting the MacBook Air for work and an iPad for play, or killing two birds with one stone by buying Microsoft's "beautifully designed, ultra-fast tablet" that doubles as a lean full computer. Microsoft's Surface "could be the first device to fulfill the promise of the New Computing Era ushered in by the iPad." Get excited.

 

Let's not rush to judgment: Diaz's argument is absurd, says Buster Heine at Cult of Mac. "Surface might be the first tablet to give the iPad some serious competition, but it hasn't even put on gloves and stepped in the ring yet." There's no price tag. No release date. No real specs — just a couple of journalists who got to play with a Surface prototype for a few minutes. "Making a mad rush to ... declare a vaporware product the greatest of all-time isn't just silly" — it "makes you look as stupid as the stylus the Surface comes with."

And Microsoft is looking backward, not forward: "Two years ago, I think this thing would have been pretty competitive," says MG Siegler at Massive Greatness. Today, Surface seems far too late. Sure, typing on the iPad's screen isn't ideal. "But the idea should be to reinvent the method of input (see: Siri, for example), not tack on an old one." An attachable keyboard isn't only a step backward — it makes the Surface look "like a goddamn PC." Bravo, Microsoft: You've essentially made "a more portable laptop that you can't actually use on your lap." Apple needn't worry.


More from The Week:


Tags: AAPLMSFT
0Comments

RELATED ARTICLES

DATA PROVIDERS

Copyright © 2013 Microsoft. All rights reserved.

Quotes are real-time for NASDAQ, NYSE and AMEX. See delay times for other exchanges.

Fundamental company data and historical chart data provided by Thomson Reuters (click for restrictions). Real-time quotes provided by BATS Exchange. Real-time index quotes and delayed quotes supplied by Interactive Data Real-Time Services. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by SIX Financial Information.

Japanese stock price data provided by Nomura Research Institute Ltd.; quotes delayed 20 minutes. Canadian fund data provided by CANNEX Financial Exchanges Ltd.

ABOUT TECHBIZ

Start investing in technology companies with help from financial writers and experts who know the industry best. Learn what to look for in a technology company to make the right investment decisions.

RECENT POSTS

The one thing to do to stay safe online

An app for this, an app for that. Add them up and what have you got? A nightmare of a PC, says one security expert, who suggests that you lose as many of them as possible.

VIDEO ON MSN MONEY

RECENT QUOTES

WATCHLIST

Symbol
Last
Change
Shares
Quotes delayed at least 15 min

MSN MONEY'S