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American Airlines (AMR) is introducing a new fee for customers who fly coach.

If you want to get into the first few rows, it'll cost an extra $19 to $39 for a one-way flight. But here's a twist: You can buy these "Express Seats" only at airport self-service check-in machines.

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The idea is to upsell customers at the airport and persuade them to pay just a little more for a better seat. Gone are the days when you could just move into one of the open seats in front once you board.

By Jeanine Poggi, TheStreet

Netflix (NFLX) is stumbling after an analyst cut its rating to "underperform."

Morgan Keegan analyst Justin Patterson is particularly concerned about content costs related to Netflix's new deal with EPIX, a joint venture with Viacom (VIA), Metro-Goldwyn-Mayer Studios and Lions Gate Entertainment (LFG) that could add up to 20,000 new titles to Netflix's streaming content.

Patterson estimates that the EPIX deal could cost Netflix about $1.10 a subscriber per month, "providing other content owners with a baseline for negotiations and limiting Netflix's flexibility to obtain more digital content without eroding margins."

By Anthony Agnello, InvestorPlace.com
 

Television has come a long way since TV sets became commercially available in the 1930s, and the medium continues to evolve as the world gets more wired. Now you don't even need a cable to get "cable" from companies like DirecTV (DTV), and you can watch some of your favorite shows online whenever you want.

So what's the future of the telly? To hear Google (GOOG) tell it, viewers will start using set-top boxes to stream on demand, store show preferences and surf the Web from their sofa in between episodes of "Family Guy."

And the Internet giant is determined to get this next-gen technology on the market this fall, branded as Google TV.

By Eric Jackson, TheStreet

Every 10 years or so, the smart folks in Silicon Valley select some inefficient industry run by dummies that they want to set straight and revolutionize. Ten years ago, there were smart entrepreneurs (with Internet backgrounds), with even smarter venture capitalists behind them, who started a company called Webvan. It was designed to transform grocery shopping. People would no longer go to brick-and-mortar stores, they said. Instead they'd buy all their groceries online.

After raising hundreds of millions of dollars and going public, Webvan failed. The smart Web entrepreneurs overlooked some basics about running a grocery business -- online or offline -- like the need for big, expensive distribution centers. Maybe if they'd had some grocery execs in the fold (on the management team or board), they might have thought of that "key success factor" for operating in that industry.

By Jim Cramer, TheStreet

If the government is subsidizing it, particularly if the government is that of Spain or the U.S., you can forget about sales, no matter how hot the product seems to be.

That's my feeling after seeing the stunning earnings miss by Vestas, the Denmark wind turbine company. The second-quarter loss of 119 million euros -- plus a sales forecast that shaves a billion euros off previous guidance, from 7 billion to 6 billion -- is a reminder that spending on alternative energy is a loser if it isn't economical.

Vestas isn't a metaphor for wind. It is a metaphor for everything that doesn't make money but exists because a government wants to wean its country off of carbon. The privilege of doing so is now too expensive, whether it be for switchgrass (really expensive, according to a great piece Tuesday from JPMorgan's "Eye of the Market") or ethanol or solar.

A Taiwanese newspaper reports that Apple (AAPL) is preparing a smaller iPad with a 7-inch screen, one that could launch by Christmas, according to PC World.

The current iPad has a 9.7-inch screen (measured diagonally) and weighs 1.5 pounds. A smaller iPad would weigh less and cost less than the original model. Plus, it would be even more portable.

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Why would Apple go this route? As Business Insider points out, it wants to own the tablet market. Other rivals are quickly developing their own tablets (and will probably sell those for less), and Apple is trying to extend its lead with different sizes and pricing options.

By Jeanine Poggi, TheStreet

American Apparel's (APP) stock is taking a bloodbath after the clothier warned that its dwindling liquidity may not be enough to sustain it through the year.

The company said Tuesday that it may be unable to repay a loan due in September and that it is in talks with creditors. As of the end of the second quarter, its debt rose 32% to $120.3 million.

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American Apparel said it would delay its second-quarter earnings report after its accounting firm, Deloitte & Touche, resigned last month. The company found a new auditor, Marcum, but said Tuesday that it has received a federal subpoena related to the switch.

Shares were plunging 22.3% Tuesday to $1.08 shortly before the market close and have fallen more than 60% in the past three months.

Well, well, looks like we have some updating to do here. There were many reports today -- here and on other sites -- that Amazon(AMZN) and other retailers had cut the price of the BlackBerry Torch in half.

As it turns out, Amazon had been selling the Torch for $99.99 all along. (The phone still costs $199.99 on AT&T's site.) The online retailer tends to deeply discount some devices at launch, perhaps as a way of attracting buyers to its service plans (Amazon gets a commission from AT&T for selling plans, a source told The Wall Street Journal).

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The Amazon-chops-Torch-price story got picked up, I think, because it followed days of analysts offering dire predictions about the way the phone has been selling. That led to more doubts about the future of BlackBerry maker Research In Motion (RIMM).

By Jeanine Poggi, TheStreet

Wal-Mart (WMT) reported its fifth straight quarter of U.S. sales declines, leaving investors to ask how the discount behemoth plans to regain shoppers.

While the world's largest retailer forecasts between a 2% decline and a 1% increase for third-quarter same-store sales, exactly how it plans to return to positive sales territory remains unclear.

There's no denying that the aggressive rollbacks put in place during the quarter didn't generate the traffic Wal-Mart expected.

Berkshire Hathaway (BRK.B) revealed its latest quarterly holdings report this week, with stocks of record as of the market close on June 30. Though many positions remain unchanged, there are some notable moves from billionaire Warren Buffett.

Buffett and Berkshire are watched closely by many investors, so to make things easier, here is a list of BRK stock holdings that have seen increases as of the latest report:

By Stockpickr at TheStreet

Two "old world" companies recently reported great earnings. I am talking about Macy's (M) and Walt Disney (DIS). Both supposedly "didn't get it" a few years ago.

They were assumed to be dying and soon to be dead. Digitalization of media and e-commerce were supposed to be their death knell. Both companies depend highly on discretionary consumer spending. Disney relies on vacation travel, both domestic and international. Macy's is neither luxury nor discount, left with a diminishing consumer base in the middle.

Not so fast.

By Jim Cramer, TheStreet

Has "bad" turned good? Are we now rooting for crummy housing numbers, weaker consumer confidence and, yes, unfathomably horrible employment numbers? Do we now secretly lust for negative numbers?

Maybe that depends on who "we" is. If you are an American business person, no, absolutely not. You're not rooting for negative numbers. You want your business to thrive. Of course you want to make more money. It's what you do.

But if you are an owner of stock, any stock, if you are using the stock market for retirement or for savings to put your kid through school or to augment your paycheck, I think you are now beginning to see the silver lining of the miserable economic news: change in Washington.

It turns out I'm not the only one predicting doom and gloom for the markets in September.

The Wall Street Journal recently reported on the Hindenburg Omen, a technical gauge said to be predictive of a stock market crash.

Developed by a blind mathematician in 1995 and named after the horrific dirigible crash of the early 1900s, the Hindenburg Omen uses a confluence of data including 52-week market highs and lows to predict activity.

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The indicator has a 25% success rate in predicting market crashes. We should all be concerned then when the signal flashes red lights, as it did last week.

Will the Hindenburg result in the market bursting into flames this go-around?

Boeing (BA) is getting into the taxi business -- space taxis, that is.

The company wants to fly space taxis from Cape Canaveral to the International Space Station by 2015, according to USA Today. The spacecraft may even fly to a commercial space station that a company named Bigelow Aerospace is developing.

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Boeing is seizing the opportunity created after NASA said it would shut down its shuttle program next year. When that program goes, an estimated 20,000 total jobs are expected to be lost -- including 8,000 at the Kennedy Space Center, USA Today reports.