The chain still has quality management and strong retention rates.
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The company funds a study on its iAd format, and says the ads are much more effective than traditional television spots.
The company, along with Campbell Soup (CPB), hired the Nielsen firm to spend five weeks comparing Campbell's iAds and television ads, reports AdAge. The bottom line: People were twice as likely to recall a Campbell's iAd than a Campbell's TV ad.
Even better: The people surveyed were more likely to remember the "Campbell's" brand and the messaging in the advertising. They were much more likely to buy Campbell's after seeing the iAd than those who simply saw the TV ad.
Apple is hoping to use the study as ammunition to persuade marketers to go with the iAd format instead of more traditional advertising venues. But what Apple wants in return is a lot: A commitment of as much as $1 million in media spending from a marketer.
As the world eocmony recovers, goods will require containers to get them to consumers. The packaging sector should benefit.
The company is in the packaging and container sector, which should benefit as the world wide economy gets back on track.
Graphic Packaging provides paperboard packaging for a wide variety of products to food, beverage and other consumer products companies.
(Charts of prices vs. 20, 50 and 100 daily moving averages plus Barchart Trend Spotter provided with permission of Barchart.com).
Even the nosebleed seats will run at least $2,400 for fans who want to attend Sunday's game in Dallas.
Tickets for Sunday's Super Bowl game in Dallas are already twice as expensive as they were last year in Miami, reports Wall St. Cheat Sheet.
If you want to attend the game, expect to pay at least $2,400 for nosebleed seats, including fees. The really primo seats are averaging $8,000 each, according to the FanSnap ticket search engine.
The most expensive ticket available costs $23,729, reports CBSMoneyWatch.com. It's on the 45-yard line, nine rows up, and was selling on the NFL Ticket Exchange secondary market. About 93,000 fans are expected to fill Cowboys Stadium on Sunday to watch the Pittsburgh Steelers take on the Green Bay Packers.
For those who really want to experience the event but can't afford to get in, the NFL is selling $200 tickets to sit on the grass and watch the game on huge television screens.
Despite a nice gain this year, Lockheed Martin is still a great value play.
One way to become a better investor is to study what the great ones are buying. One of the great ones to study is the firm of Tweedy, Browne. The ever studious Matt Koppenheffer did so, and is sold on Lockheed Martin.
Rex Moore, Motley Fool Top Stocks editor
When the folks at Tweedy, Browne speak, I tend to listen. Warren Buffett penned "The Superinvestors of Graham-and-Doddsville" in 1984, and Tweedy, Browne, then a partnership, was included in that group of superinvestors. To this day, it's still Benjamin Graham's value-investing approach to the markets that flows through the veins of its investors.
An eye for value
Yes, Tweedy, Browne is a value-seeking investor, and right now it is finding value among the large-cap portion of the market:
The carrier may slow its wireless network for its top 5% of users.
"If you use an extraordinary amount of data and fall within the top 5% of Verizon Wireless data users, we may reduce your data throughput speeds periodically," the company says. That adds some perspective to the unlimited-data plan Verizon is touting as a big advantage over that of AT&T (T), the carrier whose exclusive lock on the iPhone ends this month.
How much is an "extraordinary amount"? Verizon isn't saying, and most users won't be affected by the cap at all. Verizon is just putting the warning out there: If you go overboard with your downloading, streaming and online gaming, the company will respond.
The iPhone's well-received launch on Verizon's network could inspire a mass migration and even reignite the Nasdaq.
The opinion-makers have spoken: Switch to Verizon Wireless. Shocking? Actually, not at all. Did anyone think that Walter Mossberg from the Wall Street Journal and David Pogue from The New York Times wouldn't focus on dropped calls, given the lack of differentiation between Apple's (AAPL) two iPhones?
But when you read the articles, the contrast is so sharp that you have to think that not only will Verizon Wireless take share back, but there could be a wholesale shift in actual phones from whatever generation someone might have to the iPhone.
Normally I wouldn't care about these two columnists, but when I look at where Apple is and I think about how this launch has somehow been regarded as anticlimactic, I think: How many times has there been an inflection point with Apple that people didn't think mattered?
Think of it like this. Apple is 4 points from its breakout. And when I say breakout, I mean that when this one takes out its high, it attracts buyers like mad.
Analysts pound the engine maker for some margin losses, raising questions about cost management.
The official corporate tax rate is 35%, but savvy companies know how to exploit loopholes to reduce that.
And some of them are very good at it. Cruise-ship line Carnival (CCL) pays only 1.1% in taxes of its $11 billion in profits -- and that includes federal, state, local and foreign taxes, The New York Times reports.
About 39 companies in the S&P 500 index have been able to bring their rates down to under 10%. All the loopholes being exploited mean that the government gets less money from taxes than it once did, David Leonhardt reports. "Arguably, the United States now has a corporate tax code that’s the worst of all worlds," he writes.
Boeing (BA) pays just 4.5% in taxes, the Times reports. Southwest Airlines (LUV) pays 6.3%, Yahoo (YHOO) pays 7% and General Electric (GE) pays 14.3%.
With Cairo's stock market closed and the manager putting a 'fair value' on constituent shares of this fund, it's hard to tell.
By Jeff Reeves, editor of InvestorPlace.com
While there's volatility in the streets of Egypt, there's also a lot of volatility in a prominent Egypt-focused ETF fund.
So what's the verdict on EGPT today? Is it a good buy or a risky gamble?
Existing customers get a crack at the phone a week before everybody else.
Verizon has given the phone the same pricing as AT&T: $199 for a phone with 16 gigabytes of storage and $299 for one with 32 gigabytes.
Here are the details of Verizon's monthly plan: $40 for basic voice service with 450 minutes, or $60 for voice and unlimited text messages. A separate plan offering unlimited data (e-mail and Web) costs $30.
Finally, the ability to use the phone as a Wi-Fi hot spot will cost $20 a month. That means the phone will be able to provide a Wi-Fi signal for up to five devices at once.
The stock market is pricing the grocer for disaster, but the debt market disagrees.
The lower-case challenged SUPERVALU is an in-process case study of what happens when the stock jocks and the debt devotees are at odds. Jim Mueller is inclined to listen to the latter.
Rex Moore, Motley Fool Top Stocks editor
When SUPERVALU (SVU) first showed up on the radar for my Messed-Up Expectations portfolio, my first reaction was, "Run away!" At $8.33 per share, the market was pricing in big declines in free cash flow over the next several years -- more than 20% per year for the next five years.
That screamed "Trouble!" in a very loud voice. The market is expecting the company to fail.
These funds can capitalize on rising crop prices and recognizable names in the industry.
By Don Dion, TheStreet
The agriculture industry has been the talk of Wall Street for months as crop prices ascend to sky-high levels, leading investors and consumers to revisit memories of the food cost-fueled global unrest that stole headlines in 2008.
Prices for a number of popular crops are on the verge of touching records. However, the current rally doesn't appear to show signs of cooling in coming weeks. On the contrary, with developed markets on their respective paths to recovery and emerging markets continuing along their breakneck growth trajectories, few factors appear to stand in the way of the food industry's demand picture.
Combined with persistent reports of supply issues facing top producers, this situation appears to signal that crop prices and the farming industry as a whole could hold onto these gains as we head further into 2011.
Each episode of 'Two and a Half Men' brings millions of dollars to all parties involved, making the show's hiatus a costly setback.
And that spells trouble for CBS Corp. (CBS), which can regularly count on 15 million viewers for an episode of the show, The Associated Press reports. The show is so popular that even its reruns get more viewers than other comedies' first-run episodes.
"Two and a Half Men" brings major revenue to all parties involved. Sheen gets nearly $2 million per episode. The show's producer, Warner Bros. Television, gets a $4 million payment from CBS for each episode. And CBS more than makes up for that money by selling ads to accompany the show.
Is it the just reward for hardworking traders -- or just a culture of greed back in full swing?
By Jeff Reeves, editor of InvestorPlace.com
If you're wondering whether the economic downturn is over on Wall Street, it depends what you mean by "Wall Street."
If you're talking about stocks and investing, the answer is maybe. In 2010, the S&P 500 index was up about 13%, and most people saw a pretty good year for their 401ks and brokerage accounts. Of course, the S&P is still in the red over the past 10 years, but we've started to see equities bounce back. And January 2011 went down as the best for stocks since 1997, so we could be on the way up.
Then there are those folks who work on Wall Street. If you’re asking whether the downturn is over for them, the answer is decidedly yes. In 2010, total compensation and benefits at the big financial firms hit a record $135 billion.
According to an analysis by The Wall Street Journal, the pay, bonuses and benefits at publicly traded banks and trading firms is up 5.7% from $128 billion in 2009. Of course, it's worth noting that revenue at these companies also hit a record, rising to $417 billion.
The energy giant's acquisition of XTO, once considered a boneheaded move, is now garnering analyst enthusiasm. Will other oil companies follow the lead?
There are a gazillion reasons Exxon Mobil (XOM) should be going up. It's showing some growth again. It is re-exerting itself as the best, most disciplined integrated oil company. Oil is spiking because of Middle East tension.
But the main reason I like it for the rally is that the analysts actually have cottoned on to the XTO acquisition. Exxon's management got a boatload of questions about it -- in fact it dominated as a topic -- and made you feel like it was a stroke of brilliance -- not the failed overpay that had been the rap, as XTO is natural gas and natural gas was at its peak when Exxon made the purchase.
This is a very significant change. Part of the newfound love for Exxon is that the company has got some serious growth -- maybe not earnings but growth -- from this acquisition. To me, that means that others, notably Chevron (CVX), Shell (RDS.A) and Occidental (OXY), are watching, and that means I expect a slew of similar acquisitions now that Exxon is no longer being hectored about it.
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[BRIEFING.COM] The major averages finished the session on a lower note as the S&P 500 lost 0.4% while the Nasdaq shed 0.1%. The Russell 2000, which paced the retreat on Tuesday and Wednesday, added 0.2%, trimming its December loss to 3.5%.
After spending the first half of the session in a steady retreat, the S&P 500 found technical support in the 1772 area. Upon reaching that level, the index reversed sharply, and marched back to its flat line. There was no particular catalyst ... More
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