RadioShack faces boycott after dropping 'Christmas'
The American Family Association is asking shoppers to avoid the chain because the holiday isn't mentioned in advertising.
By Christopher Freeburn
A conservative group is asking consumers to avoid an electronics chain this holiday season because of an omission in its advertising.
According to the American Family Association, RadioShack (RSH) has dropped the word "Christmas" from its TV and newspaper ads, as well as in-store and online promotional materials. Instead, RadioShack is promoting "holiday" sales and deals.
The association criticizes RadioShack for “censoring the word Christmas” even as it tries to draw in people shopping for Christmas gifts. The group is calling on its members to boycott the retailer for one month and to contact RadioShack’s corporate offices to complain about the absence of Christmas in company promotions.
It is also compiling an online pledge, asking consumers to add their name to the petition. The association promises to inform RadioShack of the number of people who have signed the pledge.
Originally founded in 1977 as the National Federation for Decency, the AFA has called for boycotts against a wide number of major companies over the years. In 2006, it urged a boycott against Ford (F) for advertising in gay-oriented magazines. Last year, it called for a boycott against apparel retailer The Gap (GPS) as well as its Old Navy and Banana Republic brands for removing the word Christmas from holiday advertising. Its stance against gay rights has led the Southern Poverty Law Center to brand the AFA as a “hate group.”
RadioShack has struggled to stem losses this year, hiring a new CEO to turn around the business. The company posted an annual loss last year and is facing rising competition from big box competitors like Wal-Mart (WMT) and Best Buy (BBY).
Last year, another conservative group boycotted Groupon (GRPN) after it offered discount coupons for tours of a pornographic movie studio's San Francisco sets.
Shares of RadioShack were flat Thursday at $2.96 in midday trading.
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So this conservative group wants Radio Shack to commercialize Christmas even more??? Christians should be offended by the commercialization of Christmas!!!
Shouldn't your faith be focused between you and God and not God and Radio Shack?
Ok, this is the way I see it.
I am not really religious in the normal sense. I do however enjoy spending time with friends and family over the holidays, which includes celebrating Christmas and Christmas Eve.
I do have to agree with several posters that lately the hysteria over the shopping season has gotten out of hand.
I think way too many people re forgetting the true meaning of family, or celebration in general. Exchanging gifts is fine, but at a realistic level.
Camping out for hours to get a good deal on some TV or other item is not what Christmas should be about, or any other holiday celebrated during this time of year.
But still Merry Christmas or may you have a great holiday whatever you celebrate this time of year!!
Seriously? - we are asked to boycott a store because they don't advertise like everyone else?
The reason for the season is Christ. When Christmas was made into a Holiday by Congress in 1870 it was the word Christmas that was used, not anything else. Always has been and always will be.
"President Ulysses S. Grant declared Christmas a legal holiday in 1870. The bill to make Christmas a holiday was introduced into the House of Representatives by Rep. Burton Chauncey Cook (Illinois). It was approved and passed to the Senate on June 24, 1870. When both houses had agreed on the wording (below) it was passed on to President Grant, who signed it on June 28, 1870. Here is the wording of that act of Congress: An Act making the first Day of January, the twenty-fifth Day of December, the fourth Day of July, and Thanksgiving Day, Holidays, within the District of Columbia. Be it enacted by the Senate and House of Representatives of the United States of America in Congress assembled, That the following days, to wit: The first day of January, commonly called New Year's day, the fourth day of July, the twenty-fifth day of December, commonly called Christmas Day, and any day appointed or recommended by the President of the United States as a day of public fast or thanksgiving, shall be holidays within the District of Columbia, and shall, for all purposes of presenting for payment or acceptance of the maturity and protest, and giving notice of the dishonor of bills of exchange, bank checks and promissory notes or other negotiable or commercial paper, be treated and considered as is the first day of the week, commonly called Sunday, and all notes, drafts, checks, or other commercial or negotiable paper falling due or maturing on either of said holidays shall be deemed as having matured on the day previous. APPROVED, June 28, 1870 by President Ulysses S. Grant." From the internet.
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The solid report comes a month after the retailer closed all of its Canadian operations.
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