'Twas the season for hot toy sales
From video Barbie to Tonka Chuck, toys topped the list of holiday must-haves.
One analyst said Mattel (MAT) and RC2 (RCRC) were the best performers.
Mattel shares have been on a nice six-month run, going from just less than $22 to close to $26 as of Wednesday. RC2 shares have climbed from $16 to $21.30. according to The Associated Press. Some of Mattel's best sellers were a Barbie doll with a video camera inside, the Loopz electronic game, and the Monster High and Sing-A-Ma-Jig dolls. Post continues after video:
For RC2, the big sellers were train sets from the "Chuggington" television series and the Thomas Early Engineer line.
Other toy companies didn't fare as well. Hasbro (HAS) was coming off a great year in 2009, and its G.I. Joe and Transformers simply didn't sell as well this year. But the Nerf Stampede foam dart gun and Tonka Chuck and Friends moved off the shelves nicely, the AP reports.
Wal-Mart (WMT) and Target (TGT), which sent shoppers glossy toy catalogs filled with coupons.
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'We're not exactly in a uniformly strong market,' says the notably pessimistic newsletter publisher.
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