Twitter blasts Google over new 'search plus' plan

Some experts believe the micro-blogging site has a point. Investors aren't worried -- yet.

By Jonathan Berr Jan 11, 2012 5:38PM

Image: Man with laptop (© Comstock Images/Jupiterimages)Google (GOOG) and Twitter are at odds over the search engine giant's plan to offer more personalized results.  

 

The micro-blogging site, which may go public this year, argues that Google is unfairly promoting its Google+ social network at Twitter's expense through its Google Search Plus Your World feature.  A leading search engine industry observer wrote today that Twitter may have a point.

"Huge debate erupted yesterday over whether it somehow favors Google+. I can see now that it clearly does, even more than I thought," writes Danny Jackson on his blog Search Engine Land, adding that the changes "turn Google+ into an essential social network for any search marketer."

Google Search Plus combines information posted on Google+ such as photos and news with users' search results.  Many pundits are predicting that Google could wind up in hot water for antitrust issues with the FTC over Google Search Plus Your World.  Marc Rotenberg, executive director of the Electronic Privacy Information Center,  told the Los Angeles Times that "We believe this is something that the FTC needs to look at."

Investors, though, shrugged off the risks of a protracted Microsoft (MSFT)-like legal battle and pushed the shares higher.  They may have been short-sighted. The stakes are high for Twitter and Facebook.   

 

In a statement, Twitter said it was concerned that Google's changes would make it tougher to find breaking news on its site. Facebook, which also plans a huge IPO, has declined to comment.  

 

Google is not allowed to index Twitter because the micro-blog did not renew an agreement with the Mountain View, Calif. company  to offer a real-time feed of Twitter messages with its results. As PC World noted, Facebook probably won't play ball with Google either given its recent settlement with the FTC  that requires it to respect the privacy of its users and subject itself to regular audits for 20 years.

The battle over the future of social networks has begun.

--Jonathan Berr doesn't own shares of any of the listed stocks.





Tags: GOOGMSFT
0Comments

DATA PROVIDERS

Copyright © 2014 Microsoft. All rights reserved.

Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.

STOCK SCOUTER

StockScouter rates stocks from 1 to 10, with 10 being the best, using a system of advanced mathematics to determine a stock's expected risk and return. Ratings are displayed on a bell curve, meaning there will be fewer ratings of 1 and 10 and far more of 4 through 7.

124
124 rated 1
279
279 rated 2
471
471 rated 3
714
714 rated 4
642
642 rated 5
604
604 rated 6
614
614 rated 7
450
450 rated 8
303
303 rated 9
115
115 rated 10
12345678910

Top Picks

SYMBOLNAMERATING
ARCPAMERICAN REALTY CAPITAL PROPERTIES Inc10
BIDUBAIDU Inc10
CITCIT GROUP Inc NEW10
HPQHEWLETT PACKARD CO10
ITUBITAU UNIBANCO BANCO MULTIPLO S.A.10
More

VIDEO ON MSN MONEY

ABOUT

Top Stocks provides analysis about the most noteworthy stocks in the market each day, combining some of the best content from around the MSN Money site and the rest of the Web.

Contributors include professional investors and journalists affiliated with MSN Money.

Follow us on Twitter @topstocksmsn.