Apple continues to see enterprise adoption

IBM and other large businesses are increasingly allowing employees to use iPhones and other devices.

By Kim Peterson Feb 3, 2012 4:44PM
Image: Old computer equipment © Image Source/Getty ImagesApple (AAPL) is moving into big business with tremendous speed. Most of the Fortune 500 companies are either testing iPads and iPhones or allow them for use by employees.

One of the biggest companies to embrace Apple may surprise you. ZDNet reports that IBM (IBM) has 30,000 employees with iPhones, 10,000 using iPads and 10,000 with MacBooks. That's according to a presentation at a recent Macworld conference.

IBM now allows 50,000 Apple products into its workforce. Unimaginable. This may be the largest Apple deployment out there, writes Eric Lai at ZDNet. There are still 30,000 IBM employees using the BlackBerry line of phones from Research In Motion (RIMM), but as you can imagine, that group is shrinking.

It wasn't long ago when using a Mac or an iPhone for business was practically unheard of. Information-technology departments were loathe to begin working with an additional operating system and hardware platform. Windows was enough work as it was.

But employees began asking for it. And businesses found that their customers were using Apple tools. Finally, Apple began making its products more enterprise-friendly. Soon enough, it wasn't all that difficult to bring on an iPad or an iPhone. The ability to develop customized business apps added to the appeal.

But there's one caveat here. Most of the Apple products at IBM were brought in by the employees -- not purchased by the company, Lai reports. That's an important distinction. Still, the high employee interest will be a factor the next time IBM makes a big hardware decision.

Forrester thinks Apple will grow its sales to businesses by 58% this year to $19 billion. Next year, enterprise sales could hit $28 billion. Forrester expects sales of Microsoft (MSFT) Windows to fall by 3% this year. (Microsoft owns and publishes Top Stocks, an MSN Money site.)

Many investors still dismiss Apple as a presence in the workplace. But this is an area with nearly as much potential for the company as expansion in China -- and it should be taken seriously.
3Comments
Feb 3, 2012 5:28PM
avatar
High quality, cutting edge technology and unbeatable service is a combination that's hard to beat. Time to get on the train...
Feb 6, 2012 9:29AM
avatar
Open-mouthedHow much apples could possibly be needed to make people happy? For me is zero never owned one and hopefully never will. What a bunch of greedy stock fronts.
Feb 5, 2012 11:56PM
avatar
 Let the kids have their toys as most do little but browse and read content. Let's see how it all shakes out when their Windows 8 phones and tablets that are more economical and can be bought from Dell, HP, HTC, Lenovo, Nokia, Samsung, Toshiba and about a dozen other vendors at very, very competitive prices and with greater performance using Intel's Atoms instead of Apple's An or ARM's Snapdragons. Who cares what brand of a commodity you buy? All the content is ads and marketing garbage anyway.
Report
Please help us to maintain a healthy and vibrant community by reporting any illegal or inappropriate behavior. If you believe a message violates theCode of Conductplease use this form to notify the moderators. They will investigate your report and take appropriate action. If necessary, they report all illegal activity to the proper authorities.
Categories
100 character limit
Are you sure you want to delete this comment?

DATA PROVIDERS

Copyright © 2013 Microsoft. All rights reserved.

Quotes are real-time for NASDAQ, NYSE and AMEX. See delay times for other exchanges.

Fundamental company data and historical chart data provided by Thomson Reuters (click for restrictions). Real-time quotes provided by BATS Exchange. Real-time index quotes and delayed quotes supplied by Interactive Data Real-Time Services. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by SIX Financial Information.

Japanese stock price data provided by Nomura Research Institute Ltd.; quotes delayed 20 minutes. Canadian fund data provided by CANNEX Financial Exchanges Ltd.

STOCK SCOUTER

StockScouter rates stocks from 1 to 10, with 10 being the best, using a system of advanced mathematics to determine a stock's expected risk and return. Ratings are displayed on a bell curve, meaning there will be fewer ratings of 1 and 10 and far more of 4 through 7.

127
127 rated 1
269
269 rated 2
462
462 rated 3
588
588 rated 4
658
658 rated 5
615
615 rated 6
645
645 rated 7
431
431 rated 8
263
263 rated 9
138
138 rated 10
12345678910

Top Picks

SYMBOLNAMERATING
COPConocoPhillips10
NWSNews Ord Shs Class B10
YHOOYahoo! Inc10
TJXTJX Companies Inc9
AMXAmerica Movil ADR Rep 20 Ord Shs Series L9
More

LATEST POSTS

Scary story: the 2013 market looks like 1987

All hail the bull market, which ended the week with a big rally. But it also is starting to look a little like 1987, which suffered an epic blow-out.

Fidelity Brokerage Services, Member NYSE, SIPC. (c) 2011 FMR LLC. All rights reserved

VIDEO ON MSN MONEY

ABOUT

Top Stocks provides analysis about the most noteworthy stocks in the market each day, combining some of the best content from around the MSN Money site and the rest of the Web.

Contributors include professional investors and journalists affiliated with MSN Money.

Follow us on Twitter @topstocksmsn.