Finally, real sales numbers for Kindle?
Bloomberg says Amazon could sell more than 8 million e-readers this year.
Investors want a better sense of how the Kindle affects Amazon's bottom line, and Bloomberg finally gives a glimpse. Amazon will likely sell more than 8 million Kindles this year, Bloomberg reports, citing two people who know about the company's sales projections.
That 8 million, by the way, far exceeds the 5 million that most analysts have predicted for Kindle's 2010 sales. One of Bloomberg's sources says that last year Amazon sold 2.4 million Kindles.
"Kindle is gaining an unstoppable traction," one analyst at Caris & Co. wrote in a research note.
The numbers show that the Kindle is able to stand up against the iPad tablet from Apple (AAPL), Bloomberg writes. Nearly 7.5 million iPads were sold from April through September.
Copyright © 2014 Microsoft. All rights reserved.
Fundamental company data and historical chart data provided by Morningstar Inc. Real-time index quotes and delayed quotes supplied by Morningstar Inc. Quotes delayed by up to 15 minutes, except where indicated otherwise. Fund summary, fund performance and dividend data provided by Morningstar Inc. Analyst recommendations provided by Zacks Investment Research. StockScouter data provided by Verus Analytics. IPO data provided by Hoover's Inc. Index membership data provided by Morningstar Inc.
The stock rises 9% after the company reveals strong second-quarter results.
VIDEO ON MSN MONEY
Top Stocks provides analysis about the most noteworthy stocks in the market each day, combining some of the best content from around the MSN Money site and the rest of the Web.
Contributors include professional investors and journalists affiliated with MSN Money.
Follow us on Twitter @topstocksmsn.