Apple preview: Things are looking a lot dicier this time (Updated)
Last quarter, the tech giant exceeded forecasts by a simply ridiculous margin -- that's not likely to happen again this quarter.

But in contrast with last quarter, the road to glory doesn't appear to be quite so smooth.
Let's hit the rewind button back to Jan. 24, the day before Apple reported its fiscal first-quarter results.
If you recall, heading into that quarter, Apple had been on the receiving end of a huge volume of positive news and anecdotes:
So expectations were high, and Apple needed to put up huge numbers.Nov. 3, 2011: Qualcomm (QCOM), a key supplier for the iPhone 4S, delivered impressive third-quarter numbers, and huge guidance for the fourth quarter and 2012.
Nov. 25, 2011: For Black Friday, Apple keeps with its usual 8% to 10% discounts on major products, indicating that the company felt zero need to follow the industry practice of sacrificing margins to goose sales.
Dec. 7, 2011: Key iPhone reseller AT&T (T) says that it expects the fourth-quarter to be its best single quarter ever for smartphone sales. In fact, AT&T had nearly broken its prior record before December even began. That's huge because AT&T will sell a ton of smartphones this month as well.
Dec. 12, 2011: Within an overall stinky quarter based on the previous earnings release, Best Buy (BBY) specifically highlighted the Apple iPhone 4S and iPad as strong sellers.
Dec. 14, 2011: Broadcom (BRCM), which counts Apple as a top customer, came out and said its fourth-quarter revenues and gross margins were tracking to the high end of its guidance.
Jan. 12, 2012: Research company Gartner said that Apple's fourth-quarter PC unit sales grew by a whopping 20.7% in the U.S., while the rest of the industry declined by 8.6%.
And that's exactly what it did. Apple reported shockingly strong numbers, exceeding Wall Street's earnings and revenue forecasts by a simply ridiculous margin:
Earnings came in at $13.87 per share, beating the consensus forecast of $10.08 per share by an absurd 38%. Revenues rose an insane $73% to $46.3 billion, crushing expectations by $7 billion.
iPhone unit sales were a just-plain-ridiculous 37 million. Remember, iPhone sales estimates rose steadily throughout the quarter, with the Street expecting 30 to 32 million -- and Apple still killed it. iPad sales, a sticking point last quarter, also beat expectations with 15.4 million units moved.
And you know what else? Mac sales were absolutely stunning, up 26% during a quarter in which the PC industry actually contracted.
But today, it's obvious that there has been a reversal of fortune; the positive anecdotes of the previous quarter seem to have vanished into thin air.
Let me explain.
AT&T and Verizon (VZ) underwhelmed with their March-quarter iPhone activation numbers of 4.3 million and 3.2 million, respectively. Meanwhile, Wall Street analysts are looking for iPhone sales in the 30 to 32 million range, so a lot of slack will have to be picked up outside the U.S.
Key Apple supplier Qualcomm reported very strong first-quarter earnings numbers, but weaker-than-expected guidance. Yes, Qualcomm was supply constrained on next-gen 28 nanometer parts, but I don't see how that would affect shipments to Apple for the iPhone 4S.
And according to Gartner, Apple's first-quarter PC unit shipments grew by just 3.8% -- enough to gain market share, but a significant slowdown from the 20.7% figure put up for the December quarter.
On the plus side, Apple did get the new iPad off to a great start with 3 million unit sales during its opening weekend, which kicked off on March 16.
In addition, flash-memory prices have been heading into the toilet, which could bode well for flash-hungry Apple's margins.
It's obvious that expectations are not nearly as high as heading into last quarter, but truth be told, I'd rather see good news and high expectations than the uncertainty we're facing today.
I have been a proud Apple bull, and the stock remains the largest position in my portfolio, but I'd be lying if I wasn't feeling nervous heading into the report today, especially since an awful lot of folks are looking for a big beat in the face of mixed near-term signals from the supply chain.
Current consensus estimates call for Apple to deliver a profit of $10.06 per share on $36.81 billion in revenue.
However, the crowdsourced estimates complied by Estimize.com are way, way above that. Estimize indicates that the crowd is looking for earnings of $11.59 per share on $39.29 billion in revenues -- one hell of a hurdle to jump.
Now the obvious question (and I did just ask myself this while looking in the bathroom mirror): Why am I holding onto a huge position in Apple if I'm worried about what happens when the green flag drops at today's close?
It's simple. While I find the idea of long-term investing to be patently absurd (for me -- you've got to live your own life), Apple is a rare company that looks positioned to dominate its end markets for an extended period of time.
Apple is really good at everything it does (except Siri), and its competitive positioning, particularly in smartphones, is actually getting far stronger. If you need evidence, just search for recent news on Nokia (NOK), Research In Motion (RIMM), HTC, and Motorola Mobility (MMI) -- they're all getting hit hard. The only real opponent left standing is Samsung.
Remember our magic chart:

Source: Strategy Analytics
The media would like you to believe there is a Google (GOOG) Android bull market, but the truth is that there is only a bull market in Samsung phones powered by Android.
And let's look at the tablet market, which is pretty much all Apple as a huge chunk of the Android tablet market is comprised of money-losing budget models from Amazon.com (AMZN) and Barnes & Noble (BKS).

Source: Strategy Analytics
On the computer side (remember when Apple was a computer company?), I suspect that the Mac line will get a significant overhaul this summer, which should boost sales. In particular, I see the MacBook Pro line as evolving into high-end MacBook Airs, complete with high-performance solid-state drives and snazzier looks.
So to wrap it up:
Apple looks well-positioned longer-term, but when we ask what's going to happen tomorrow -- even this Apple bull is feeling a little nervous.
On the plus side, if Apple does bomb, fast-fingered traders should be able to hit up names like Qualcomm, Broadcom, and ARM Holdings (ARMH) on the short side.
Good luck out there, friends.
Related Links:
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Why do analysts(?) always jump ship when when a stock like Apple drops because the speculators take their profits and run? Then look for every bad sign (ATT shipments) to justify their great analysis so they can be hailed great "I told you so" prognosticators. Hey Minyanville how does that crow taste? -Long term Apple investor
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